Home > Salary > Switzerland > Publicist
A publicist is a professional responsible for managing the public image and reputation of an individual, organization, or brand. They work closely with clients to develop and execute effective communication strategies that promote their clients' objectives and enhance their public perception. Publicists are skilled in crafting compelling press releases, organizing media events, coordinating interviews and appearances, and building relationships with journalists and media outlets.
Publicists are experts in creating and maintaining a positive public image, managing crisis communications, and handling media inquiries. They play a crucial role in shaping public opinion and ensuring that their clients are portrayed in a favorable light. Publicists often work in industries such as entertainment, sports, politics, and corporate communications.
Estimated Yearly Salary: 89,948 CHF
Estimated Monthly Salary: 7,496 CHF
Estimated Weekly Salary: 1,730 CHF per week
Estimated Hourly Salary: 43 CHF per hour
Values are pre-tax
Last revision of data: 2025-01-04
Estimated Monthly Salary: 7,231 CHF
Estimated Weekly Salary: 1,669 CHF per week
Estimated Hourly Salary: 42 CHF per hour
Last revision of data: 2024-01-05
Estimated Yearly Salary: 89,526 USD
Estimated Monthly Salary: 7,461 USD
Estimated Weekly Salary: 1,722 USD per week
Estimated Hourly Salary: 43 USD per hour
Difference in salary year over year or average salary increase is approximately
4 %
Data confidence is - relatively high
Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
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Estimated Yearly Salary: 89,948 CHF
Estimated Monthly Salary: 7,496 CHF
Estimated Weekly Salary: 1,730 CHF per week
Estimated Hourly Salary: 43 CHF per hour
By working as Publicist a person can save up to 3,994 USD per month or 47,924 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in Switzerland, see costs of living in Switzerland.
Estimated Yearly Salary for Publicist
Last revision of data: 2025-01-04
Data as of 2025
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Publicist salary in Switzerland
Average Yearly Salary of Publicist in Switzerland is approximately 89,948 CHF (89,526 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.
What does Publicist do?

Skills: Public Relations, Media Relations, Reputation Management, Crisis Communications, Branding, Communication Strategy
Job industry: Media and communications
Job industry: Media and communications
How much does Publicist make?
Salary details
How much does Publicist make?Estimated Yearly Salary: 89,948 CHF
Estimated Monthly Salary: 7,496 CHF
Estimated Weekly Salary: 1,730 CHF per week
Estimated Hourly Salary: 43 CHF per hour
Comparing salary to last year:
Estimated Yearly Salary: 86,775 CHFEstimated Monthly Salary: 7,231 CHF
Estimated Weekly Salary: 1,669 CHF per week
Estimated Hourly Salary: 42 CHF per hour
Publicist estimated salary in USD
For easier comparison here is an estimated salary in USD:Estimated Yearly Salary: 89,526 USD
Estimated Monthly Salary: 7,461 USD
Estimated Weekly Salary: 1,722 USD per week
Estimated Hourly Salary: 43 USD per hour
Difference in salary year over year or average salary increase is approximately
About these results
Data confidence is - relatively high Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
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Country:
Salary comparison to National average
Switzerland, a landlocked country in Central Europe, is known for its stunning landscapes, including the Swiss Alps, picturesque lakes, and charming cities. With a population of approximately 8.6 million people, Switzerland is relatively small in size, covering an area of around 41,290 square kilometers.
Estimated national average yearly salary is 78,716 CHF (86,670 USD). Value indicated is pre-tax. Below graph shows estimated Publicist job salary compared to average salary in Switzerland.
Comparison shows that a person working as Publicist in Switzerland earns on average:
1.14 times the average salary (or 114% of average salary).
Estimated national average yearly salary is 78,716 CHF (86,670 USD). Value indicated is pre-tax. Below graph shows estimated Publicist job salary compared to average salary in Switzerland.
Comparison shows that a person working as Publicist in Switzerland earns on average:
1.14 times the average salary (or 114% of average salary).
Is Publicist a well paid job?
Yes, our data show that Publicist is an averagely well paid job that still allows for some yearly savings. With years and experience the salary might increase even further, resulting in higher satisfaction.What is considered a high salary for Publicist?
High salary for Publicist would be somewhere between 98,943 CHF and 130,425 CHF. However this is an estimation based on Gaussian Distribution.How much can you save working as Publicist in Switzerland?
Living in Switzerland the approximate monthly expenses are: 3,467 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.Estimated Yearly Salary: 89,948 CHF
Estimated Monthly Salary: 7,496 CHF
Estimated Weekly Salary: 1,730 CHF per week
Estimated Hourly Salary: 43 CHF per hour
By working as Publicist a person can save up to 3,994 USD per month or 47,924 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in Switzerland, see costs of living in Switzerland.
Salary comparison to region and neighbouring coutries
Country's neighbours are: Germany, France, Italy, Austria, Liechtenstein. To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).Estimated Yearly Salary for Publicist
Salary increase per years of experience
Based on data available the salary increase per years of experience is as following- 0 years (beginner) equals base salary
- 1 to 5 years of experience yields
- 6 to 10 years of experience yields
- 11 to 15 years of experience yields
- 16 to 25 years of experience yields
- more than 25 years of experience yields
Top 10 highest salaries in Switzerland
(935,793 CHF per year, pre-tax.)
2. Cardiologist
(777,775 CHF per year, pre-tax.)
(749,848 CHF per year, pre-tax.)
(728,038 CHF per year, pre-tax.)
5. Neurosurgeon
(726,247 CHF per year, pre-tax.)
(709,748 CHF per year, pre-tax.)
7. Urologist
(708,489 CHF per year, pre-tax.)
8. Oncologist
(708,320 CHF per year, pre-tax.)
(708,260 CHF per year, pre-tax.)
(707,855 CHF per year, pre-tax.)
Random salary:
Youth director (61,425 CHF per year, pre-tax.)
Petroleum gas engineering technician (87,849 CHF per year, pre-tax.)
Assistant office manager (62,758 CHF per year, pre-tax.)
Construction inspector (74,781 CHF per year, pre-tax.)
Medical office front desk specialist (53,625 CHF per year, pre-tax.)
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The salary figures presented here are intended for informational purposes solely.
This website offers salary insights for informational purposes only. While we collect data from multiple sources, we cannot guarantee full reliability. Users are advised to consult external organizations before making major financial decisions. Salaries fluctuate due to various factors, such as experience, industry trends, and negotiation tactics. We make no guarantee regarding the correctness of the displayed salary figures. Your use of this site indicates your acceptance of these terms.
This website offers salary estimates for educational purposes only. While we collect data from multiple sources, we do not ensure full accuracy. Users are advised to consult trusted platforms before making major financial moves. Salaries shift due to various elements, such as experience, industry trends, and negotiation tactics. We cannot provide warranty regarding the validity of the displayed salary data. Your use of this site indicates your acceptance of these terms.