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Direct Marketing Manager salary in United States Of America

Average Yearly Salary of Direct Marketing Manager in United States Of America is approximately 74,700 USD (74,487 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.

What does Direct Marketing Manager do?

occupation personasA direct marketing manager is responsible for developing and implementing marketing strategies to promote products or services directly to customers. They analyze market trends, identify target audiences, and devise campaigns to maximize customer acquisition and retention. This role involves coordinating various marketing channels such as email marketing, social media, direct mail, and telemarketing to reach the desired audience. The direct marketing manager also tracks campaign performance, measures ROI, and adjusts strategies accordingly. They collaborate with cross-functional teams, including sales, creative, and analytics, to ensure cohesive messaging and effective execution of marketing initiatives. Additionally, they stay updated on industry best practices and emerging trends to drive innovation and maintain a competitive edge.

Skills: direct marketing, marketing strategy, customer acquisition, campaign management, market analysis, ROI measurement
Job industry: Marketing


How much does Direct Marketing Manager make?

Salary details
How much does Direct Marketing Manager make?
Estimated Yearly Salary: 74,700 USD
Estimated Monthly Salary: 6,225 USD
Estimated Weekly Salary: 1,437 USD per week
Estimated Hourly Salary: 36 USD per hour
Values are pre-tax
Last revision of data: 2025-01-04

Comparing salary to last year:
Estimated Yearly Salary: 72,071 USD
Estimated Monthly Salary: 6,006 USD
Estimated Weekly Salary: 1,386 USD per week
Estimated Hourly Salary: 35 USD per hour
Last revision of data: 2024-01-09



Direct Marketing Manager estimated salary in USD
For easier comparison here is an estimated salary in USD:
Estimated Yearly Salary: 74,487 USD
Estimated Monthly Salary: 6,207 USD
Estimated Weekly Salary: 1,432 USD per week
Estimated Hourly Salary: 36 USD per hour


Difference in salary year over year or average salary increase is approximately up arrow 4 %

About these results Data confidence is - relatively high
Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.

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Salary comparison to National average

The United States of America, often called the USA, is a vast and diverse country in North America. It is home to approximately 331 million people, making it the third most populous nation globally. The USA spans about 9.8 million square kilometers, encompassing various landscapes, climates, and cultures.

Estimated national average yearly salary is 57,000 USD (57,000 USD). Value indicated is pre-tax. Below graph shows estimated Direct Marketing Manager job salary compared to average salary in United States Of America.
Comparison shows that a person working as Direct Marketing Manager in United States Of America earns on average:
1.31 times the average salary (or 131% of average salary).

Is Direct Marketing Manager a well paid job?

Yes, our data shows that Direct Marketing Manager is a well paid job. With years and experience the salary might increase even further, resulting in higher satisfaction.

What is considered a high salary for Direct Marketing Manager?

High salary for Direct Marketing Manager would be somewhere between 82,170 USD and 108,315 USD. However this is an estimation based on Gaussian Distribution.

How much can you save working as Direct Marketing Manager in United States Of America?

Living in United States Of America the approximate monthly expenses are: 2,280 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.

Estimated Yearly Salary: 74,700 USD
Estimated Monthly Salary: 6,225 USD
Estimated Weekly Salary: 1,437 USD per week
Estimated Hourly Salary: 36 USD per hour
By working as Direct Marketing Manager a person can save up to 3,927 USD per month or 47,127 USD yearly. Values are pre-tax.

NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.

For more information regarding expenses in United States Of America, see costs of living in United States Of America.

Salary comparison to region and neighbouring coutries

Country's neighbours are: Canada, Mexico.
To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).

Estimated Yearly Salary for Direct Marketing Manager

Canada is 69,098 USDdown arrow 7%
Details on Direct Marketing Manager salary in Canada
Mexico is 24,092 USDdown arrow 68%
Details on Direct Marketing Manager salary in Mexico
Last revision of data: 2025-01-04

Salary increase per years of experience

Based on data available the salary increase per years of experience is as following

    0 years (beginner) equals base salary
    1 to 5 years of experience yields up arrow+12% salary increase
    6 to 10 years of experience yields up arrow+25% salary increase
    11 to 15 years of experience yields up arrow+16% salary increase
    16 to 25 years of experience yields up arrow+9% salary increase
    more than 25 years of experience yields up arrow+10% salary increase
NOTE: Details based on limited set of data. Percentages may vary. The salary increase over years of experience can vary widely based on factors such as job industry, job role, location, company size, and individual performance. To gain even larger increase in salary one is advised to switch jobs and / or employer.

Top 10 highest salaries in United States Of America

(596,532 USD per year, pre-tax.)
(494,239 USD per year, pre-tax.)
(477,143 USD per year, pre-tax.)
(464,258 USD per year, pre-tax.)
(461,910 USD per year, pre-tax.)
(453,166 USD per year, pre-tax.)
(453,108 USD per year, pre-tax.)
(452,974 USD per year, pre-tax.)
(452,428 USD per year, pre-tax.)
(451,412 USD per year, pre-tax.)

Data as of 2025

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Salary details presented on optisalary.com are intended for informational purposes exclusively. Our data is sourced through various sources and may not always be up to date. Users should verify salary information independently before making employment decisions. The figures shown here may change due to factors such as company policies, experience levels, and demand shifts. We cannot warrant that the information provided is error-free. By accessing optisalary.com, you agree that salary information is offered 'as is' and without assurances.