Home > Salary > United States Of America > Demand Generation Director
A Demand Generation Director is responsible for developing and executing strategies to generate demand and drive revenue growth for a company. They work closely with marketing, sales, and product teams to identify target audiences, create compelling campaigns, and ensure effective lead generation and conversion. The role involves analyzing market trends, customer behavior, and competitor activities to develop innovative marketing initiatives. The Demand Generation Director oversees the implementation of various marketing channels such as digital advertising, content marketing, social media, email marketing, and events. They are also responsible for managing marketing budgets, measuring campaign effectiveness, and optimizing strategies to maximize ROI. This role requires strong analytical skills, strategic thinking, creativity, and a deep understanding of buyer personas and customer journey.
Estimated Yearly Salary: 148,280 USD
Estimated Monthly Salary: 12,357 USD
Estimated Weekly Salary: 2,852 USD per week
Estimated Hourly Salary: 71 USD per hour
Values are pre-tax
Last revision of data: 2025-01-04
Estimated Monthly Salary: 11,960 USD
Estimated Weekly Salary: 2,760 USD per week
Estimated Hourly Salary: 69 USD per hour
Last revision of data: 2024-01-03
Estimated Yearly Salary: 148,266 USD
Estimated Monthly Salary: 12,356 USD
Estimated Weekly Salary: 2,851 USD per week
Estimated Hourly Salary: 71 USD per hour
Difference in salary year over year or average salary increase is approximately
3 %
Data confidence is - relatively high
Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Estimated Yearly Salary: 148,280 USD
Estimated Monthly Salary: 12,357 USD
Estimated Weekly Salary: 2,852 USD per week
Estimated Hourly Salary: 71 USD per hour
By working as Demand Generation Director a person can save up to 10,076 USD per month or 120,906 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in United States Of America, see costs of living in United States Of America.
Estimated Yearly Salary for Demand Generation Director
Last revision of data: 2025-01-04
Data as of 2025
Random salary:
Computer numerically controlled (cnc), operator and programmer (47,099 USD per year, pre-tax.)
Research development (rd), director pharmaceuticals (172,369 USD per year, pre-tax.)
Inventory control specialist (39,734 USD per year, pre-tax.)
Painting contractor (65,858 USD per year, pre-tax.)
Senior business development manager (115,562 USD per year, pre-tax.)
Demand Generation Director salary in United States Of America
Average Yearly Salary of Demand Generation Director in United States Of America is approximately 148,280 USD (148,266 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.
What does Demand Generation Director do?

Skills: Demand Generation, Marketing Strategy, Lead Generation, Revenue Growth, Campaign Management, Market Analysis
Job industry: Marketing
Job industry: Marketing
How much does Demand Generation Director make?
Salary details
How much does Demand Generation Director make?Estimated Yearly Salary: 148,280 USD
Estimated Monthly Salary: 12,357 USD
Estimated Weekly Salary: 2,852 USD per week
Estimated Hourly Salary: 71 USD per hour
Comparing salary to last year:
Estimated Yearly Salary: 143,520 USDEstimated Monthly Salary: 11,960 USD
Estimated Weekly Salary: 2,760 USD per week
Estimated Hourly Salary: 69 USD per hour
Demand Generation Director estimated salary in USD
For easier comparison here is an estimated salary in USD:Estimated Yearly Salary: 148,266 USD
Estimated Monthly Salary: 12,356 USD
Estimated Weekly Salary: 2,851 USD per week
Estimated Hourly Salary: 71 USD per hour
Difference in salary year over year or average salary increase is approximately
About these results
Data confidence is - relatively high Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Compare salary to other countries
Please type in your occupation and select desired country to see latest trends in salaries.
Country:
Salary comparison to National average
The United States of America, often called the USA, is a vast and diverse country in North America. It is home to approximately 331 million people, making it the third most populous nation globally. The USA spans about 9.8 million square kilometers, encompassing various landscapes, climates, and cultures.
Estimated national average yearly salary is 57,000 USD (57,000 USD). Value indicated is pre-tax. Below graph shows estimated Demand Generation Director job salary compared to average salary in United States Of America.
Comparison shows that a person working as Demand Generation Director in United States Of America earns on average:
2.6 times the average salary (or 260% of average salary).
Estimated national average yearly salary is 57,000 USD (57,000 USD). Value indicated is pre-tax. Below graph shows estimated Demand Generation Director job salary compared to average salary in United States Of America.
Comparison shows that a person working as Demand Generation Director in United States Of America earns on average:
2.6 times the average salary (or 260% of average salary).
Is Demand Generation Director a well paid job?
Yes, our data show that Demand Generation Director is a very well paid job. With years and experience the salary might increase even further, resulting in higher satisfaction.What is considered a high salary for Demand Generation Director?
High salary for Demand Generation Director would be somewhere between 163,108 USD and 215,006 USD. However this is an estimation based on Gaussian Distribution.How much can you save working as Demand Generation Director in United States Of America?
Living in United States Of America the approximate monthly expenses are: 2,280 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.Estimated Yearly Salary: 148,280 USD
Estimated Monthly Salary: 12,357 USD
Estimated Weekly Salary: 2,852 USD per week
Estimated Hourly Salary: 71 USD per hour
By working as Demand Generation Director a person can save up to 10,076 USD per month or 120,906 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in United States Of America, see costs of living in United States Of America.
Salary comparison to region and neighbouring coutries
Country's neighbours are: Canada, Mexico. To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).Estimated Yearly Salary for Demand Generation Director
Salary increase per years of experience
Based on data available the salary increase per years of experience is as following- 0 years (beginner) equals base salary
- 1 to 5 years of experience yields
- 6 to 10 years of experience yields
- 11 to 15 years of experience yields
- 16 to 25 years of experience yields
- more than 25 years of experience yields
Top 10 highest salaries in United States Of America
(596,532 USD per year, pre-tax.)
2. Cardiologist
(494,239 USD per year, pre-tax.)
(477,143 USD per year, pre-tax.)
(464,258 USD per year, pre-tax.)
5. Neurosurgeon
(461,910 USD per year, pre-tax.)
(453,166 USD per year, pre-tax.)
7. Oncologist
(453,108 USD per year, pre-tax.)
8. Urologist
(452,974 USD per year, pre-tax.)
(452,428 USD per year, pre-tax.)
(451,412 USD per year, pre-tax.)
Random salary:
Computer numerically controlled (cnc), operator and programmer (47,099 USD per year, pre-tax.)
Research development (rd), director pharmaceuticals (172,369 USD per year, pre-tax.)
Inventory control specialist (39,734 USD per year, pre-tax.)
Painting contractor (65,858 USD per year, pre-tax.)
Senior business development manager (115,562 USD per year, pre-tax.)
Feedback about these results
Please provide feedback by clicking buttons below if you find any of our salaries erroneous.

This website offers salary estimates for informational purposes exclusively.
The salary estimates on this website are meant for reference purposes exclusively. We collect salary data from varied sources, but cannot ensure absolute accuracy. Users must independently confirm salaries before making career commitments. Salary fluctuations occur due to company policies, negotiation skills, and experience levels. We disclaim any warranty regarding the validity of the listed salary data. By accessing this site, you acknowledge that salary data is not definitive.
The salary data on this site is designed for informational purposes exclusively. We provide salary insights derived from multiple sources, but do not guarantee complete precision. Users should always verify salary details with other trusted sources before making career-related decisions. Variations in salary figures may arise due to several circumstances, including location, experience, and industry. We do not offer any warranty regarding the entirety of the provided salary information. Use of optisalary.com constitutes acknowledgment of these terms.