Digital Strategist salary in United Kingdom

Average Yearly Salary of Digital Strategist in United Kingdom is approximately 47,120 GBP (55,460 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.

What does Digital Strategist do?

A digital strategist is a professional who specializes in developing and implementing strategies to enhance an organization's online presence and achieve its digital goals. They analyze market trends, consumer behavior, and competitor activities to create effective digital marketing plans. Digital strategists work closely with various teams, including marketing, sales, and IT, to ensure that the organization's digital initiatives align with its overall business objectives. They utilize a range of digital channels such as social media, websites, email marketing, and search engine optimization (SEO) to drive brand awareness, customer engagement, and lead generation. Additionally, they monitor and analyze data from digital campaigns to measure their effectiveness and make data-driven decisions for continuous improvement. Overall, a digital strategist plays a crucial role in helping organizations navigate the ever-evolving digital landscape and leverage it to achieve their strategic goals.

Skills: digital marketing, online presence, digital strategy, market analysis, data-driven decisions, digital campaigns
Job industry: Marketing

How much does Digital Strategist make?

Difference in salary year over year or average salary increase is approximately 3 %


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Salary comparison to National average

Is Digital Strategist a well paid job?

Yes, our data show that Digital Strategist is an averagely well paid job that still allows for some yearly savings. With years and experience the salary might increase even further, resulting in higher satisfaction.

What is considered a high salary for Digital Strategist?

High salary for Digital Strategist would be somewhere between 51,832 GBP and 68,324 GBP. However this is an estimation based on Gaussian Distribution.

How much can you save working as Digital Strategist in United Kingdom?

Living in United Kingdom the approximate monthly expenses are: 1,956 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.

Estimated Yearly Salary: 47,120 GBP
Estimated Monthly Salary: 3,927 GBP
Estimated Weekly Salary: 906 GBP per week
Estimated Hourly Salary: 23 GBP per hour
By working as Digital Strategist a person can save up to 2,666 USD per month or 31,993 USD yearly. Values are pre-tax.

NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.

For more information regarding expenses in United Kingdom, see costs of living in United Kingdom.

Salary comparison to region and neighbouring coutries

Country's neighbours are: Ireland.
To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).

Estimated Yearly Salary for Digital Strategist

Last revision of data: 2025-01-04

Salary increase per years of experience

Based on data available the salary increase per years of experience is as following

0 years (beginner) equals base salary

1 to 5 years of experience yields +12% salary increase

6 to 10 years of experience yields +25% salary increase

11 to 15 years of experience yields +16% salary increase

16 to 25 years of experience yields +9% salary increase

more than 25 years of experience yields +10% salary increase

NOTE: Details based on limited set of data. Percentages may vary. The salary increase over years of experience can vary widely based on factors such as job industry, job role, location, company size, and individual performance. To gain even larger increase in salary one is advised to switch jobs and / or employer.

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Data as of 2025

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