Content Strategist salary in Thailand

Average Yearly Salary of Content Strategist in Thailand is approximately 365,033 THB (9,140 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.

What does Content Strategist do?

A content strategist is responsible for developing and implementing a comprehensive content strategy for a company or organization. They work closely with various teams, including marketing, communications, and design, to ensure that the content produced aligns with the overall goals and objectives. The main focus of a content strategist is to create engaging and relevant content that resonates with the target audience and drives traffic and conversions. They conduct thorough research to understand the target audience, analyze market trends, and identify gaps in content. They also define key performance indicators (KPIs) to measure the success of content initiatives. A content strategist may also be involved in content creation, editing, and optimization, as well as managing content calendars and workflows.

Skills: Content strategy, Content creation, Digital marketing, Audience engagement, Content optimization, Content management.
Job industry: Marketing

How much does Content Strategist make?

Difference in salary year over year or average salary increase is approximately 3 %


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Salary comparison to National average

Is Content Strategist a well paid job?

Yes, our data shows that Content Strategist is a well paid job. With years and experience the salary might increase even further, resulting in higher satisfaction.

What is considered a high salary for Content Strategist?

High salary for Content Strategist would be somewhere between 401,536 THB and 529,298 THB. However this is an estimation based on Gaussian Distribution.

How much can you save working as Content Strategist in Thailand?

Living in Thailand the approximate monthly expenses are: 289 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.

Estimated Yearly Salary: 365,033 THB
Estimated Monthly Salary: 30,419 THB
Estimated Weekly Salary: 7,020 THB per week
Estimated Hourly Salary: 175 THB per hour
By working as Content Strategist a person can save up to 472 USD per month or 5,670 USD yearly. Values are pre-tax.

NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.

For more information regarding expenses in Thailand, see costs of living in Thailand.

Salary comparison to region and neighbouring coutries

Country's neighbours are: Myanmar, Laos, Cambodia, Malaysia.
To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).

Estimated Yearly Salary for Content Strategist

Last revision of data: 2025-01-04

Salary increase per years of experience

Based on data available the salary increase per years of experience is as following

0 years (beginner) equals base salary

1 to 5 years of experience yields +12% salary increase

6 to 10 years of experience yields +25% salary increase

11 to 15 years of experience yields +16% salary increase

16 to 25 years of experience yields +9% salary increase

more than 25 years of experience yields +10% salary increase

NOTE: Details based on limited set of data. Percentages may vary. The salary increase over years of experience can vary widely based on factors such as job industry, job role, location, company size, and individual performance. To gain even larger increase in salary one is advised to switch jobs and / or employer.

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Data as of 2025

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