Publicist salary in South Africa

Average Yearly Salary of Publicist in South Africa is approximately 135,837 ZAR (6,783 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.

What does Publicist do?

A publicist is a professional responsible for managing the public image and reputation of an individual, organization, or brand. They work closely with clients to develop and execute effective communication strategies that promote their clients' objectives and enhance their public perception. Publicists are skilled in crafting compelling press releases, organizing media events, coordinating interviews and appearances, and building relationships with journalists and media outlets. Publicists are experts in creating and maintaining a positive public image, managing crisis communications, and handling media inquiries. They play a crucial role in shaping public opinion and ensuring that their clients are portrayed in a favorable light. Publicists often work in industries such as entertainment, sports, politics, and corporate communications.

Skills: Public Relations, Media Relations, Reputation Management, Crisis Communications, Branding, Communication Strategy
Job industry: Media and communications

How much does Publicist make?

Difference in salary year over year or average salary increase is approximately 3 %


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Salary comparison to National average

Is Publicist a well paid job?

Yes, our data show that Publicist is an averagely well paid job that still allows for some yearly savings. With years and experience the salary might increase even further, resulting in higher satisfaction.

What is considered a high salary for Publicist?

High salary for Publicist would be somewhere between 149,421 ZAR and 196,964 ZAR. However this is an estimation based on Gaussian Distribution.

How much can you save working as Publicist in South Africa?

Living in South Africa the approximate monthly expenses are: 271 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.

Estimated Yearly Salary: 135,837 ZAR
Estimated Monthly Salary: 11,320 ZAR
Estimated Weekly Salary: 2,612 ZAR per week
Estimated Hourly Salary: 65 ZAR per hour
By working as Publicist a person can save up to 294 USD per month or 3,529 USD yearly. Values are pre-tax.

NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.

For more information regarding expenses in South Africa, see costs of living in South Africa.

Salary comparison to region and neighbouring coutries

Country's neighbours are: Namibia, Botswana, Zimbabwe, Mozambique, Eswatini, Lesotho.
To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).

Estimated Yearly Salary for Publicist

Last revision of data: 2025-01-04

Salary increase per years of experience

Based on data available the salary increase per years of experience is as following

0 years (beginner) equals base salary

1 to 5 years of experience yields +12% salary increase

6 to 10 years of experience yields +25% salary increase

11 to 15 years of experience yields +16% salary increase

16 to 25 years of experience yields +9% salary increase

more than 25 years of experience yields +10% salary increase

NOTE: Details based on limited set of data. Percentages may vary. The salary increase over years of experience can vary widely based on factors such as job industry, job role, location, company size, and individual performance. To gain even larger increase in salary one is advised to switch jobs and / or employer.

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Data as of 2025

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