Marketing Copywriter salary in South Africa

Average Yearly Salary of Marketing Copywriter in South Africa is approximately 135,960 ZAR (6,819 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.

What does Marketing Copywriter do?

A marketing copywriter is a professional who specializes in creating persuasive and compelling written content for marketing purposes. They are responsible for crafting engaging copy that effectively communicates the value and benefits of a product, service, or brand to target audiences. Marketing copywriters work closely with marketing teams, clients, and other stakeholders to understand their objectives and develop creative strategies to meet them. They conduct research on the target market, competitors, and industry trends to ensure their copy is relevant and impactful. They write promotional materials such as advertisements, website content, social media posts, email campaigns, product descriptions, and more. Additionally, marketing copywriters may also be involved in editing and proofreading content, as well as optimizing it for search engines (SEO).

Skills: marketing, copywriting, advertising, content creation, persuasive writing, brand communication
Job industry: Advertising

How much does Marketing Copywriter make?

Difference in salary year over year or average salary increase is approximately 3 %


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Salary comparison to National average

Is Marketing Copywriter a well paid job?

Yes, our data show that Marketing Copywriter is an averagely well paid job that still allows for some yearly savings. With years and experience the salary might increase even further, resulting in higher satisfaction.

What is considered a high salary for Marketing Copywriter?

High salary for Marketing Copywriter would be somewhere between 149,556 ZAR and 197,142 ZAR. However this is an estimation based on Gaussian Distribution.

How much can you save working as Marketing Copywriter in South Africa?

Living in South Africa the approximate monthly expenses are: 271 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.

Estimated Yearly Salary: 135,960 ZAR
Estimated Monthly Salary: 11,330 ZAR
Estimated Weekly Salary: 2,615 ZAR per week
Estimated Hourly Salary: 65 ZAR per hour
By working as Marketing Copywriter a person can save up to 297 USD per month or 3,565 USD yearly. Values are pre-tax.

NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.

For more information regarding expenses in South Africa, see costs of living in South Africa.

Salary comparison to region and neighbouring coutries

Country's neighbours are: Namibia, Botswana, Zimbabwe, Mozambique, Eswatini, Lesotho.
To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).

Estimated Yearly Salary for Marketing Copywriter

Last revision of data: 2025-01-04

Salary increase per years of experience

Based on data available the salary increase per years of experience is as following

0 years (beginner) equals base salary

1 to 5 years of experience yields +12% salary increase

6 to 10 years of experience yields +25% salary increase

11 to 15 years of experience yields +16% salary increase

16 to 25 years of experience yields +9% salary increase

more than 25 years of experience yields +10% salary increase

NOTE: Details based on limited set of data. Percentages may vary. The salary increase over years of experience can vary widely based on factors such as job industry, job role, location, company size, and individual performance. To gain even larger increase in salary one is advised to switch jobs and / or employer.

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Data as of 2025

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