Home > Salary > Poland > Marketing Research Specialist
A marketing research specialist is responsible for conducting market research to gather data and insights about consumer behavior, market trends, and competitors. They design and implement surveys, questionnaires, and focus groups to collect information, analyze data using statistical techniques, and interpret findings to provide actionable recommendations to the marketing team. They also monitor and evaluate marketing campaigns, track industry developments, and identify opportunities for growth and improvement. A marketing research specialist must have strong analytical skills, attention to detail, and proficiency in data analysis software and tools. They should possess excellent communication and presentation skills to effectively convey research findings to stakeholders. This role requires a solid understanding of marketing principles and the ability to think critically and creatively to generate innovative solutions.
Estimated Yearly Salary: 89,611 PLN
Estimated Monthly Salary: 7,468 PLN
Estimated Weekly Salary: 1,723 PLN per week
Estimated Hourly Salary: 43 PLN per hour
Values are pre-tax
Last revision of data: 2025-01-04
Estimated Monthly Salary: 7,201 PLN
Estimated Weekly Salary: 1,662 PLN per week
Estimated Hourly Salary: 42 PLN per hour
Last revision of data: 2024-01-03
Estimated Yearly Salary: 22,279 USD
Estimated Monthly Salary: 1,857 USD
Estimated Weekly Salary: 428 USD per week
Estimated Hourly Salary: 11 USD per hour
Difference in salary year over year or average salary increase is approximately
4 %
Data confidence is - relatively high
Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Estimated Yearly Salary: 89,611 PLN
Estimated Monthly Salary: 7,468 PLN
Estimated Weekly Salary: 1,723 PLN per week
Estimated Hourly Salary: 43 PLN per hour
By working as Marketing Research Specialist a person can save up to 1,123 USD per month or 13,471 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in Poland, see costs of living in Poland.
Estimated Yearly Salary for Marketing Research Specialist
Last revision of data: 2025-01-04
Data as of 2025
Random salary:
Benefits claims examiner (63,597 PLN per year, pre-tax.)
Staff nurse (78,411 PLN per year, pre-tax.)
Paraoptometric assistant (37,713 PLN per year, pre-tax.)
Radiology therapist (54,888 PLN per year, pre-tax.)
Bartender banquet (26,400 PLN per year, pre-tax.)
Marketing Research Specialist salary in Poland
Average Yearly Salary of Marketing Research Specialist in Poland is approximately 89,611 PLN (22,279 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.
What does Marketing Research Specialist do?
A marketing research specialist is responsible for conducting market research to gather data and insights about consumer behavior, market trends, and competitors. They design and implement surveys, questionnaires, and focus groups to collect information, analyze data using statistical techniques, and interpret findings to provide actionable recommendations to the marketing team. They also monitor and evaluate marketing campaigns, track industry developments, and identify opportunities for growth and improvement. A marketing research specialist must have strong analytical skills, attention to detail, and proficiency in data analysis software and tools. They should possess excellent communication and presentation skills to effectively convey research findings to stakeholders. This role requires a solid understanding of marketing principles and the ability to think critically and creatively to generate innovative solutions.
Skills: marketing research, data analysis, consumer behavior, market trends, competitive analysis, market research techniques
Job industry: Marketing
Job industry: Marketing
How much does Marketing Research Specialist make?
Salary details
How much does Marketing Research Specialist make?Estimated Yearly Salary: 89,611 PLN
Estimated Monthly Salary: 7,468 PLN
Estimated Weekly Salary: 1,723 PLN per week
Estimated Hourly Salary: 43 PLN per hour
Values are pre-tax Last revision of data: 2025-01-04Comparing salary to last year:
Estimated Yearly Salary: 86,408 PLNEstimated Monthly Salary: 7,201 PLN
Estimated Weekly Salary: 1,662 PLN per week
Estimated Hourly Salary: 42 PLN per hour
Last revision of data: 2024-01-03Marketing Research Specialist estimated salary in USD
For easier comparison here is an estimated salary in USD:Estimated Yearly Salary: 22,279 USD
Estimated Monthly Salary: 1,857 USD
Estimated Weekly Salary: 428 USD per week
Estimated Hourly Salary: 11 USD per hour
Difference in salary year over year or average salary increase is approximately
4 %About these results
Data confidence is - relatively high Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Compare salary to other countries
Please type in your occupation and select desired country to see latest trends in salaries.
Country:
Salary comparison to National average
Poland, officially known as the Republic of Poland, is a country located in Central Europe. With a population of approximately 38 million people, it is the ninth-most populous country in Europe. The nation covers an area of around 312,696 square kilometers, making it the 69th largest country in the world.
Estimated national average yearly salary is 73,950 PLN (18,350 USD). Value indicated is pre-tax. Below graph shows estimated Marketing Research Specialist job salary compared to average salary in Poland.
Comparison shows that a person working as Marketing Research Specialist in Poland earns on average:
1.21 times the average salary (or 121% of average salary).
Estimated national average yearly salary is 73,950 PLN (18,350 USD). Value indicated is pre-tax. Below graph shows estimated Marketing Research Specialist job salary compared to average salary in Poland.
Comparison shows that a person working as Marketing Research Specialist in Poland earns on average:
1.21 times the average salary (or 121% of average salary).
Is Marketing Research Specialist a well paid job?
No / we do not have enough data to assess this.What is considered a high salary for Marketing Research Specialist?
High salary for Marketing Research Specialist would be somewhere between 98,572 PLN and 129,936 PLN. However this is an estimation based on Gaussian Distribution.How much can you save working as Marketing Research Specialist in Poland?
Living in Poland the approximate monthly expenses are: 734 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.Estimated Yearly Salary: 89,611 PLN
Estimated Monthly Salary: 7,468 PLN
Estimated Weekly Salary: 1,723 PLN per week
Estimated Hourly Salary: 43 PLN per hour
By working as Marketing Research Specialist a person can save up to 1,123 USD per month or 13,471 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in Poland, see costs of living in Poland.
Salary comparison to region and neighbouring coutries
Country's neighbours are: Germany, Czech Republic, Slovakia, Ukraine, Belarus, Lithuania, Russia. To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).Estimated Yearly Salary for Marketing Research Specialist
Germany is 64,821 USD
Czech Republic is 32,437 USD
Slovakia is 26,934 USD
Ukraine is 5,217 USD
Lithuania is 28,849 USD
Russia is 15,676 USD Last revision of data: 2025-01-04Salary increase per years of experience
Based on data available the salary increase per years of experience is as following- 0 years (beginner) equals base salary
- 1 to 5 years of experience yields
+12% salary increase- 6 to 10 years of experience yields
+25% salary increase- 11 to 15 years of experience yields
+16% salary increase- 16 to 25 years of experience yields
+9% salary increase- more than 25 years of experience yields
+10% salary increaseTop 10 highest salaries in Poland
(767,361 PLN per year, pre-tax.)
2. Cardiologist
(638,965 PLN per year, pre-tax.)
(614,940 PLN per year, pre-tax.)
4. Neurosurgeon
(595,569 PLN per year, pre-tax.)
(594,301 PLN per year, pre-tax.)
(583,247 PLN per year, pre-tax.)
7. Urologist
(582,722 PLN per year, pre-tax.)
8. Oncologist
(582,602 PLN per year, pre-tax.)
(582,102 PLN per year, pre-tax.)
(581,158 PLN per year, pre-tax.)
Data as of 2025Random salary:
Benefits claims examiner (63,597 PLN per year, pre-tax.)
Staff nurse (78,411 PLN per year, pre-tax.)
Paraoptometric assistant (37,713 PLN per year, pre-tax.)
Radiology therapist (54,888 PLN per year, pre-tax.)
Bartender banquet (26,400 PLN per year, pre-tax.)
Feedback about these results
Please provide feedback by clicking buttons below if you find any of our salaries erroneous.
Link to this graph - use the following code to display the salary graph on your page:
<a href='https://optisalary.com/salary?country=poland&job=marketing-research-specialist'><img src='https://optisalary.com/wp-content/graphs/salary/marketing-research-specialist-salary-in-poland-2025.jpg' alt='marketing research specialist salary in poland 2025' title='marketing research specialist salary in poland 2025' /></a>
Please note:The salary estimates on optisalary.com are meant for reference use only.
This website compiles salary data for reference purposes exclusively. While we strive to present correct figures, we do not warrant their absolute reliability. Users are highly advised to consult additional sources before finalizing career-related decisions. Salary amounts vary based on several factors, such as location, job role, and individual qualifications. We make no claims as to the correctness of the listed data. Your access of this site acknowledges acceptance of this notice.
This website presents salary data for reference purposes exclusively. We strive to provide reliable figures, but do not guarantee their precision. Users are urged to check official sources before making employment decisions. Salary ranges may vary due to company policies, market demands, and skills. We accept no responsibility for inconsistencies in the salary information provided. Your continued use with this site indicates understanding of this policy.