Sales Manager Retail salary in Nigeria

Average Yearly Salary of Sales Manager Retail in Nigeria is approximately 2,480,009 NGN (2,962 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.

What does Sales Manager Retail do?

A sales manager in retail is responsible for overseeing the sales operations of a retail store or department. They develop and implement sales strategies to drive revenue growth, meet sales targets, and enhance customer satisfaction. This role involves managing a team of sales associates, providing training and guidance, and monitoring their performance. Sales managers also analyze market trends, customer preferences, and competitor activities to identify opportunities for business expansion and improvement. They collaborate with other departments such as marketing and inventory management to ensure effective merchandising, promotions, and inventory control. Additionally, sales managers handle customer inquiries and complaints, resolve conflicts, and maintain positive relationships with clients. Overall, their goal is to maximize sales and profitability while maintaining excellent customer service.

Skills: Sales management, Retail operations, Sales strategy, Team leadership, Customer satisfaction, Market analysis
Job industry: Retail

How much does Sales Manager Retail make?

Difference in salary year over year or average salary increase is approximately 4 %


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Salary comparison to National average

Is Sales Manager Retail a well paid job?

No, our data shows that Sales Manager Retail is typically not a well-paid job. The salary varies based on experience. Meaning that even though Sales Manager Retail might be a low paying job, with experience the salary might increase to satisfactory levels.

What is considered a high salary for Sales Manager Retail?

High salary for Sales Manager Retail would be somewhere between 2,728,010 NGN and 3,596,013 NGN. However this is an estimation based on Gaussian Distribution.

How much can you save working as Sales Manager Retail in Nigeria?

Living in Nigeria the approximate monthly expenses are: 206 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.

Estimated Yearly Salary: 2,480,009 NGN
Estimated Monthly Salary: 206,667 NGN
Estimated Weekly Salary: 47,692 NGN per week
Estimated Hourly Salary: 1,192 NGN per hour
By working as Sales Manager Retail a person can save up to 41 USD per month or 495 USD yearly. Values are pre-tax.

NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.

For more information regarding expenses in Nigeria, see costs of living in Nigeria.

Salary comparison to region and neighbouring coutries

Country's neighbours are: Niger, Chad, Cameroon, Benin.
To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).

Estimated Yearly Salary for Sales Manager Retail

Last revision of data: 2025-01-04

Salary increase per years of experience

Based on data available the salary increase per years of experience is as following

0 years (beginner) equals base salary

1 to 5 years of experience yields +12% salary increase

6 to 10 years of experience yields +25% salary increase

11 to 15 years of experience yields +16% salary increase

16 to 25 years of experience yields +9% salary increase

more than 25 years of experience yields +10% salary increase

NOTE: Details based on limited set of data. Percentages may vary. The salary increase over years of experience can vary widely based on factors such as job industry, job role, location, company size, and individual performance. To gain even larger increase in salary one is advised to switch jobs and / or employer.

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Data as of 2025

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