Home > Salary > Nigeria > Marketing Specialist
A marketing specialist is a professional responsible for developing and implementing marketing strategies to promote products, services, or brands. They conduct market research to identify target audiences, analyze consumer behavior, and evaluate competitors. With their expertise in market trends, they create effective marketing campaigns, including advertising, branding, and social media strategies. Marketing specialists also collaborate with various teams to coordinate promotional activities, manage budgets, and measure campaign performance using analytics tools. They stay updated with industry trends, consumer preferences, and emerging technologies to ensure the organization's marketing efforts remain competitive and relevant. Overall, their role is crucial in driving brand awareness, customer engagement, and ultimately, business growth.
Estimated Yearly Salary: 4,506,833 NGN
Estimated Monthly Salary: 375,569 NGN
Estimated Weekly Salary: 86,670 NGN per week
Estimated Hourly Salary: 2,167 NGN per hour
Values are pre-tax
Last revision of data: 2025-01-04
Estimated Monthly Salary: 362,963 NGN
Estimated Weekly Salary: 83,761 NGN per week
Estimated Hourly Salary: 2,094 NGN per hour
Last revision of data: 2024-01-03
Estimated Yearly Salary: 5,386 USD
Estimated Monthly Salary: 449 USD
Estimated Weekly Salary: 104 USD per week
Estimated Hourly Salary: 3 USD per hour
Difference in salary year over year or average salary increase is approximately
3 %
Data confidence is - relatively high
Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Estimated Yearly Salary: 4,506,833 NGN
Estimated Monthly Salary: 375,569 NGN
Estimated Weekly Salary: 86,670 NGN per week
Estimated Hourly Salary: 2,167 NGN per hour
By working as Marketing Specialist a person can save up to 243 USD per month or 2,919 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in Nigeria, see costs of living in Nigeria.
Estimated Yearly Salary for Marketing Specialist
Last revision of data: 2025-01-04
Data as of 2025
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Marketing Specialist salary in Nigeria
Average Yearly Salary of Marketing Specialist in Nigeria is approximately 4,506,833 NGN (5,386 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.
What does Marketing Specialist do?
A marketing specialist is a professional responsible for developing and implementing marketing strategies to promote products, services, or brands. They conduct market research to identify target audiences, analyze consumer behavior, and evaluate competitors. With their expertise in market trends, they create effective marketing campaigns, including advertising, branding, and social media strategies. Marketing specialists also collaborate with various teams to coordinate promotional activities, manage budgets, and measure campaign performance using analytics tools. They stay updated with industry trends, consumer preferences, and emerging technologies to ensure the organization's marketing efforts remain competitive and relevant. Overall, their role is crucial in driving brand awareness, customer engagement, and ultimately, business growth.
Skills: marketing specialist, marketing strategy, market research, advertising, branding, social media marketing
Job industry: Marketing
Job industry: Marketing
How much does Marketing Specialist make?
Salary details
How much does Marketing Specialist make?Estimated Yearly Salary: 4,506,833 NGN
Estimated Monthly Salary: 375,569 NGN
Estimated Weekly Salary: 86,670 NGN per week
Estimated Hourly Salary: 2,167 NGN per hour
Values are pre-tax Last revision of data: 2025-01-04Comparing salary to last year:
Estimated Yearly Salary: 4,355,560 NGNEstimated Monthly Salary: 362,963 NGN
Estimated Weekly Salary: 83,761 NGN per week
Estimated Hourly Salary: 2,094 NGN per hour
Last revision of data: 2024-01-03Marketing Specialist estimated salary in USD
For easier comparison here is an estimated salary in USD:Estimated Yearly Salary: 5,386 USD
Estimated Monthly Salary: 449 USD
Estimated Weekly Salary: 104 USD per week
Estimated Hourly Salary: 3 USD per hour
Difference in salary year over year or average salary increase is approximately
3 %About these results
Data confidence is - relatively high Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Compare salary to other countries
Please type in your occupation and select desired country to see latest trends in salaries.
Country:
Salary comparison to National average
Nigeria is a country located in West Africa. It is the most populous country on the African continent, with a population of over 200 million people. The country covers an area of about 923,768 square kilometers, making it the 32nd largest country in the world. Nigeria shares borders with Niger, Chad, Cameroon, and Benin.
Estimated national average yearly salary is 3,943,871 NGN (5,140 USD). Value indicated is pre-tax. Below graph shows estimated Marketing Specialist job salary compared to average salary in Nigeria.
Comparison shows that a person working as Marketing Specialist in Nigeria earns on average:
1.14 times the average salary (or 114% of average salary).
Estimated national average yearly salary is 3,943,871 NGN (5,140 USD). Value indicated is pre-tax. Below graph shows estimated Marketing Specialist job salary compared to average salary in Nigeria.
Comparison shows that a person working as Marketing Specialist in Nigeria earns on average:
1.14 times the average salary (or 114% of average salary).
Is Marketing Specialist a well paid job?
Yes, our data show that Marketing Specialist is an averagely well paid job that still allows for some yearly savings. With years and experience the salary might increase even further, resulting in higher satisfaction.What is considered a high salary for Marketing Specialist?
High salary for Marketing Specialist would be somewhere between 4,957,516 NGN and 6,534,908 NGN. However this is an estimation based on Gaussian Distribution.How much can you save working as Marketing Specialist in Nigeria?
Living in Nigeria the approximate monthly expenses are: 206 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.Estimated Yearly Salary: 4,506,833 NGN
Estimated Monthly Salary: 375,569 NGN
Estimated Weekly Salary: 86,670 NGN per week
Estimated Hourly Salary: 2,167 NGN per hour
By working as Marketing Specialist a person can save up to 243 USD per month or 2,919 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in Nigeria, see costs of living in Nigeria.
Salary comparison to region and neighbouring coutries
Country's neighbours are: Niger, Chad, Cameroon, Benin. To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).Estimated Yearly Salary for Marketing Specialist
Cameroon is 1,739 USD
Last revision of data: 2025-01-04Salary increase per years of experience
Based on data available the salary increase per years of experience is as following- 0 years (beginner) equals base salary
- 1 to 5 years of experience yields
+12% salary increase- 6 to 10 years of experience yields
+25% salary increase- 11 to 15 years of experience yields
+16% salary increase- 16 to 25 years of experience yields
+9% salary increase- more than 25 years of experience yields
+10% salary increaseTop 10 highest salaries in Nigeria
(44,763,887 NGN per year, pre-tax.)
2. Cardiologist
(37,279,896 NGN per year, pre-tax.)
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4. Neurosurgeon
(35,033,176 NGN per year, pre-tax.)
(35,006,913 NGN per year, pre-tax.)
(34,175,491 NGN per year, pre-tax.)
7. Oncologist
(34,169,925 NGN per year, pre-tax.)
(34,162,253 NGN per year, pre-tax.)
(34,132,586 NGN per year, pre-tax.)
10. Plastic surgeon
(34,129,168 NGN per year, pre-tax.)
Data as of 2025Random salary:
Data control technician (2,904,264 NGN per year, pre-tax.)
Color correction specialist (3,547,873 NGN per year, pre-tax.)
Veterinary practice manager (3,588,615 NGN per year, pre-tax.)
Data signal processing (dsp),firmware engineer (7,074,017 NGN per year, pre-tax.)
Commercial sales manager (2,717,000 NGN per year, pre-tax.)
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