Brand Specialist salary in Nigeria

Average Yearly Salary of Brand Specialist in Nigeria is approximately 4,668,216 NGN (5,554 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.

What does Brand Specialist do?

A brand specialist is responsible for developing and maintaining a strong brand image for a company or organization. They work closely with marketing teams to create effective branding strategies that align with the company's goals and target audience. This involves conducting market research, analyzing consumer behavior, and identifying key brand messaging and positioning. Brand specialists also oversee the implementation of branding initiatives across various platforms, including digital and print media, advertising campaigns, and social media channels. They ensure consistency in brand messaging and visual identity, monitor brand performance, and make recommendations for improvement. Additionally, brand specialists collaborate with internal teams and external stakeholders to ensure brand guidelines are followed and brand integrity is maintained.

Skills: brand management, marketing strategy, brand development, brand positioning, brand identity, market research
Job industry: Marketing

How much does Brand Specialist make?

Difference in salary year over year or average salary increase is approximately 4 %


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Salary comparison to National average

Is Brand Specialist a well paid job?

Yes, our data show that Brand Specialist is an averagely well paid job that still allows for some yearly savings. With years and experience the salary might increase even further, resulting in higher satisfaction.

What is considered a high salary for Brand Specialist?

High salary for Brand Specialist would be somewhere between 5,135,038 NGN and 6,768,913 NGN. However this is an estimation based on Gaussian Distribution.

How much can you save working as Brand Specialist in Nigeria?

Living in Nigeria the approximate monthly expenses are: 206 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.

Estimated Yearly Salary: 4,668,216 NGN
Estimated Monthly Salary: 389,018 NGN
Estimated Weekly Salary: 89,773 NGN per week
Estimated Hourly Salary: 2,244 NGN per hour
By working as Brand Specialist a person can save up to 257 USD per month or 3,087 USD yearly. Values are pre-tax.

NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.

For more information regarding expenses in Nigeria, see costs of living in Nigeria.

Salary comparison to region and neighbouring coutries

Country's neighbours are: Niger, Chad, Cameroon, Benin.
To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).

Estimated Yearly Salary for Brand Specialist

Last revision of data: 2025-01-04

Salary increase per years of experience

Based on data available the salary increase per years of experience is as following

0 years (beginner) equals base salary

1 to 5 years of experience yields +12% salary increase

6 to 10 years of experience yields +25% salary increase

11 to 15 years of experience yields +16% salary increase

16 to 25 years of experience yields +9% salary increase

more than 25 years of experience yields +10% salary increase

NOTE: Details based on limited set of data. Percentages may vary. The salary increase over years of experience can vary widely based on factors such as job industry, job role, location, company size, and individual performance. To gain even larger increase in salary one is advised to switch jobs and / or employer.

Top 10 highest salaries in Nigeria

Data as of 2025

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