Home > Salary > New Zealand > Qualitative Market Researcher
A qualitative market researcher is responsible for conducting in-depth research to gather insights and understanding of consumer behavior, preferences, and opinions. They use various qualitative research methods such as focus groups, interviews, and observation to collect data and analyze it to generate meaningful findings. This occupation involves designing research studies, developing interview guides, moderating group discussions, analyzing data, and preparing reports with actionable recommendations for clients.
Estimated Yearly Salary: 100,582 NZD
Estimated Monthly Salary: 8,382 NZD
Estimated Weekly Salary: 1,934 NZD per week
Estimated Hourly Salary: 48 NZD per hour
Values are pre-tax
Last revision of data: 2025-01-04
Estimated Monthly Salary: 8,099 NZD
Estimated Weekly Salary: 1,869 NZD per week
Estimated Hourly Salary: 47 NZD per hour
Last revision of data: 2024-01-05
Estimated Yearly Salary: 50,360 USD
Estimated Monthly Salary: 4,197 USD
Estimated Weekly Salary: 968 USD per week
Estimated Hourly Salary: 24 USD per hour
Difference in salary year over year or average salary increase is approximately
3 %
Data confidence is - relatively high
Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
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Estimated Yearly Salary: 100,582 NZD
Estimated Monthly Salary: 8,382 NZD
Estimated Weekly Salary: 1,934 NZD per week
Estimated Hourly Salary: 48 NZD per hour
By working as Qualitative Market Researcher a person can save up to 2,258 USD per month or 27,099 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in New Zealand, see costs of living in New Zealand.
Estimated Yearly Salary for Qualitative Market Researcher
Last revision of data: 2025-01-04
Data as of 2025
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Qualitative Market Researcher salary in New Zealand
Average Yearly Salary of Qualitative Market Researcher in New Zealand is approximately 100,582 NZD (50,360 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.
What does Qualitative Market Researcher do?

Skills: qualitative research, market research, consumer behavior, data analysis, focus groups, interview techniques
Job industry: Marketing
Job industry: Marketing
How much does Qualitative Market Researcher make?
Salary details
How much does Qualitative Market Researcher make?Estimated Yearly Salary: 100,582 NZD
Estimated Monthly Salary: 8,382 NZD
Estimated Weekly Salary: 1,934 NZD per week
Estimated Hourly Salary: 48 NZD per hour
Comparing salary to last year:
Estimated Yearly Salary: 97,192 NZDEstimated Monthly Salary: 8,099 NZD
Estimated Weekly Salary: 1,869 NZD per week
Estimated Hourly Salary: 47 NZD per hour
Qualitative Market Researcher estimated salary in USD
For easier comparison here is an estimated salary in USD:Estimated Yearly Salary: 50,360 USD
Estimated Monthly Salary: 4,197 USD
Estimated Weekly Salary: 968 USD per week
Estimated Hourly Salary: 24 USD per hour
Difference in salary year over year or average salary increase is approximately
About these results
Data confidence is - relatively high Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Compare salary to other countries
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Country:
Salary comparison to National average
New Zealand, a beautiful island country in the southwestern Pacific Ocean, is known for its stunning landscapes, diverse wildlife, and vibrant Maori culture. With a population of around 5 million people, it is sparsely populated compared to its size. The country covers an area of approximately 268,000 square kilometers and consists of two main islands, the North Island and the South Island, along with numerous smaller islands.
Estimated national average yearly salary is 80,807 NZD (48,460 USD). Value indicated is pre-tax. Below graph shows estimated Qualitative Market Researcher job salary compared to average salary in New Zealand.
Comparison shows that a person working as Qualitative Market Researcher in New Zealand earns on average:
1.24 times the average salary (or 124% of average salary).
Estimated national average yearly salary is 80,807 NZD (48,460 USD). Value indicated is pre-tax. Below graph shows estimated Qualitative Market Researcher job salary compared to average salary in New Zealand.
Comparison shows that a person working as Qualitative Market Researcher in New Zealand earns on average:
1.24 times the average salary (or 124% of average salary).
Is Qualitative Market Researcher a well paid job?
Yes, our data shows that Qualitative Market Researcher is a well paid job. With years and experience the salary might increase even further, resulting in higher satisfaction.What is considered a high salary for Qualitative Market Researcher?
High salary for Qualitative Market Researcher would be somewhere between 110,640 NZD and 145,844 NZD. However this is an estimation based on Gaussian Distribution.How much can you save working as Qualitative Market Researcher in New Zealand?
Living in New Zealand the approximate monthly expenses are: 1,938 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.Estimated Yearly Salary: 100,582 NZD
Estimated Monthly Salary: 8,382 NZD
Estimated Weekly Salary: 1,934 NZD per week
Estimated Hourly Salary: 48 NZD per hour
By working as Qualitative Market Researcher a person can save up to 2,258 USD per month or 27,099 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in New Zealand, see costs of living in New Zealand.
Salary comparison to region and neighbouring coutries
Country's neighbours are: Australia, Fiji, New Caledonia, Tonga, Samoa. To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).Estimated Yearly Salary for Qualitative Market Researcher
Salary increase per years of experience
Based on data available the salary increase per years of experience is as following- 0 years (beginner) equals base salary
- 1 to 5 years of experience yields
- 6 to 10 years of experience yields
- 11 to 15 years of experience yields
- 16 to 25 years of experience yields
- more than 25 years of experience yields
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Random salary:
Assistant food and beverage manager (57,121 NZD per year, pre-tax.)
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Mechatronics engineer (120,402 NZD per year, pre-tax.)
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