Senior Media Planner Buyer salary in Latvia

Average Yearly Salary of Senior Media Planner Buyer in Latvia is approximately 25,784 EUR (25,628 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.

What does Senior Media Planner Buyer do?

A senior media planner buyer is responsible for developing and implementing strategic media plans for advertising campaigns. They work closely with clients and internal teams to understand campaign objectives, target audience, and budget constraints. Their role involves researching and analyzing market trends, consumer behavior, and competitor activities to identify the most effective media channels for reaching the target audience. They negotiate and buy media space across various platforms, such as television, radio, print, outdoor, and digital media, ensuring optimal placement and cost efficiency. Additionally, they monitor and evaluate campaign performance, making adjustments as necessary to maximize results. A senior media planner buyer needs excellent communication and negotiation skills, as well as strong analytical and problem-solving abilities.

Skills: media planning, media buying, advertising campaigns, strategic planning, market analysis, campaign optimization.
Job industry: Advertising

How much does Senior Media Planner Buyer make?

Difference in salary year over year or average salary increase is approximately 4 %


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Salary comparison to National average

Is Senior Media Planner Buyer a well paid job?

Yes, our data shows that Senior Media Planner Buyer is a well paid job. With years and experience the salary might increase even further, resulting in higher satisfaction.

What is considered a high salary for Senior Media Planner Buyer?

High salary for Senior Media Planner Buyer would be somewhere between 28,362 EUR and 37,387 EUR. However this is an estimation based on Gaussian Distribution.

How much can you save working as Senior Media Planner Buyer in Latvia?

Living in Latvia the approximate monthly expenses are: 860 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.

Estimated Yearly Salary: 25,784 EUR
Estimated Monthly Salary: 2,149 EUR
Estimated Weekly Salary: 496 EUR per week
Estimated Hourly Salary: 12 EUR per hour
By working as Senior Media Planner Buyer a person can save up to 1,276 USD per month or 15,308 USD yearly. Values are pre-tax.

NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.

For more information regarding expenses in Latvia, see costs of living in Latvia.

Salary comparison to region and neighbouring coutries

Country's neighbours are: Estonia, Russia, Belarus, Lithuania..
To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).

Estimated Yearly Salary for Senior Media Planner Buyer

Last revision of data: 2025-01-04

Salary increase per years of experience

Based on data available the salary increase per years of experience is as following

0 years (beginner) equals base salary

1 to 5 years of experience yields +12% salary increase

6 to 10 years of experience yields +25% salary increase

11 to 15 years of experience yields +16% salary increase

16 to 25 years of experience yields +9% salary increase

more than 25 years of experience yields +10% salary increase

NOTE: Details based on limited set of data. Percentages may vary. The salary increase over years of experience can vary widely based on factors such as job industry, job role, location, company size, and individual performance. To gain even larger increase in salary one is advised to switch jobs and / or employer.

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Data as of 2025

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