Senior Search Marketing Analyst salary in Kenya

Average Yearly Salary of Senior Search Marketing Analyst in Kenya is approximately 1,254,245 KES (7,940 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.

What does Senior Search Marketing Analyst do?

A Senior Search Marketing Analyst is responsible for managing and optimizing search engine marketing campaigns to increase website visibility, drive traffic, and improve conversion rates. They conduct keyword research, analyze website performance, and develop strategies to improve organic search rankings and paid search campaigns. They monitor and report on key metrics such as click-through rates, cost per click, and return on investment. A Senior Search Marketing Analyst stays updated with industry trends, algorithm changes, and competitor analysis to ensure the effectiveness of search marketing efforts. They collaborate with cross-functional teams such as content creators, web developers, and designers to implement SEO best practices and enhance user experience. Strong analytical skills, proficiency in SEO and SEM tools, and a deep understanding of search engine algorithms are essential for this role.

Skills: Senior Search Marketing Analyst, SEM Analyst, SEO Specialist, Digital Marketing Analyst, Search Engine Optimization Analyst, Paid Search Analyst
Job industry: Marketing

How much does Senior Search Marketing Analyst make?

Difference in salary year over year or average salary increase is approximately 4 %


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Salary comparison to National average

Is Senior Search Marketing Analyst a well paid job?

Yes, our data shows that Senior Search Marketing Analyst is a well paid job. With years and experience the salary might increase even further, resulting in higher satisfaction.

What is considered a high salary for Senior Search Marketing Analyst?

High salary for Senior Search Marketing Analyst would be somewhere between 1,379,670 KES and 1,818,655 KES. However this is an estimation based on Gaussian Distribution.

How much can you save working as Senior Search Marketing Analyst in Kenya?

Living in Kenya the approximate monthly expenses are: 240 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.

Estimated Yearly Salary: 1,254,245 KES
Estimated Monthly Salary: 104,520 KES
Estimated Weekly Salary: 24,120 KES per week
Estimated Hourly Salary: 603 KES per hour
By working as Senior Search Marketing Analyst a person can save up to 422 USD per month or 5,060 USD yearly. Values are pre-tax.

NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.

For more information regarding expenses in Kenya, see costs of living in Kenya.

Salary comparison to region and neighbouring coutries

Country's neighbours are: Ethiopia, Somalia, South Sudan, Tanzania, Uganda..
To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).

Estimated Yearly Salary for Senior Search Marketing Analyst

Last revision of data: 2025-01-04

Salary increase per years of experience

Based on data available the salary increase per years of experience is as following

0 years (beginner) equals base salary

1 to 5 years of experience yields +12% salary increase

6 to 10 years of experience yields +25% salary increase

11 to 15 years of experience yields +16% salary increase

16 to 25 years of experience yields +9% salary increase

more than 25 years of experience yields +10% salary increase

NOTE: Details based on limited set of data. Percentages may vary. The salary increase over years of experience can vary widely based on factors such as job industry, job role, location, company size, and individual performance. To gain even larger increase in salary one is advised to switch jobs and / or employer.

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Data as of 2025

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