Online Media Buyer salary in Kenya

Average Yearly Salary of Online Media Buyer in Kenya is approximately 937,608 KES (5,971 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.

What does Online Media Buyer do?

An online media buyer is responsible for planning, implementing, and managing digital advertising campaigns on various online platforms. Their primary role is to maximize the reach and effectiveness of advertising campaigns by identifying target audiences, negotiating with publishers, and optimizing campaign performance. They analyze data and make data-driven decisions to ensure that the allocated budget is utilized efficiently. Online media buyers stay updated with industry trends and emerging technologies to explore new advertising opportunities. They also collaborate with creative teams to develop engaging ad content and monitor the performance of ads to make necessary adjustments. Effective communication skills and strong analytical abilities are essential for success in this role.

Skills: Online media buyer, Digital advertising, Campaign management, Data analysis, Target audience, Advertising optimization
Job industry: Advertising

How much does Online Media Buyer make?

Difference in salary year over year or average salary increase is approximately 3 %


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Salary comparison to National average

Is Online Media Buyer a well paid job?

Yes, our data show that Online Media Buyer is an averagely well paid job that still allows for some yearly savings. With years and experience the salary might increase even further, resulting in higher satisfaction.

What is considered a high salary for Online Media Buyer?

High salary for Online Media Buyer would be somewhere between 1,031,369 KES and 1,359,532 KES. However this is an estimation based on Gaussian Distribution.

How much can you save working as Online Media Buyer in Kenya?

Living in Kenya the approximate monthly expenses are: 240 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.

Estimated Yearly Salary: 937,608 KES
Estimated Monthly Salary: 78,134 KES
Estimated Weekly Salary: 18,031 KES per week
Estimated Hourly Salary: 451 KES per hour
By working as Online Media Buyer a person can save up to 258 USD per month or 3,091 USD yearly. Values are pre-tax.

NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.

For more information regarding expenses in Kenya, see costs of living in Kenya.

Salary comparison to region and neighbouring coutries

Country's neighbours are: Ethiopia, Somalia, South Sudan, Tanzania, Uganda..
To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).

Estimated Yearly Salary for Online Media Buyer

Last revision of data: 2025-01-04

Salary increase per years of experience

Based on data available the salary increase per years of experience is as following

0 years (beginner) equals base salary

1 to 5 years of experience yields +12% salary increase

6 to 10 years of experience yields +25% salary increase

11 to 15 years of experience yields +16% salary increase

16 to 25 years of experience yields +9% salary increase

more than 25 years of experience yields +10% salary increase

NOTE: Details based on limited set of data. Percentages may vary. The salary increase over years of experience can vary widely based on factors such as job industry, job role, location, company size, and individual performance. To gain even larger increase in salary one is advised to switch jobs and / or employer.

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Data as of 2025

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