Home > Salary > Kenya > Market Research Analyst
A market research analyst is responsible for gathering and analyzing data to help companies make informed business decisions. They conduct research on market trends, consumer behavior, and competitor analysis to identify opportunities and assess the potential impact of marketing strategies. Market research analysts design surveys, questionnaires, and focus groups to collect data from target audiences, and then analyze the findings using statistical software. They also generate reports and presentations to communicate their findings and recommendations to stakeholders.
Estimated Yearly Salary: 1,049,384 KES
Estimated Monthly Salary: 87,449 KES
Estimated Weekly Salary: 20,180 KES per week
Estimated Hourly Salary: 505 KES per hour
Values are pre-tax
Last revision of data: 2025-01-04
Estimated Monthly Salary: 84,385 KES
Estimated Weekly Salary: 19,474 KES per week
Estimated Hourly Salary: 487 KES per hour
Last revision of data: 2024-01-05
Estimated Yearly Salary: 6,611 USD
Estimated Monthly Salary: 551 USD
Estimated Weekly Salary: 127 USD per week
Estimated Hourly Salary: 3 USD per hour
Difference in salary year over year or average salary increase is approximately
4 %
Data confidence is - relatively high
Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Estimated Yearly Salary: 1,049,384 KES
Estimated Monthly Salary: 87,449 KES
Estimated Weekly Salary: 20,180 KES per week
Estimated Hourly Salary: 505 KES per hour
By working as Market Research Analyst a person can save up to 311 USD per month or 3,731 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in Kenya, see costs of living in Kenya.
Estimated Yearly Salary for Market Research Analyst
Last revision of data: 2025-01-04
Data as of 2025
Random salary:
National field manager (898,920 KES per year, pre-tax.)
Journalist broadcast (565,188 KES per year, pre-tax.)
Oil well driller (735,686 KES per year, pre-tax.)
National account representative (991,924 KES per year, pre-tax.)
Athletic trainer (805,958 KES per year, pre-tax.)
Market Research Analyst salary in Kenya
Average Yearly Salary of Market Research Analyst in Kenya is approximately 1,049,384 KES (6,611 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.
What does Market Research Analyst do?
A market research analyst is responsible for gathering and analyzing data to help companies make informed business decisions. They conduct research on market trends, consumer behavior, and competitor analysis to identify opportunities and assess the potential impact of marketing strategies. Market research analysts design surveys, questionnaires, and focus groups to collect data from target audiences, and then analyze the findings using statistical software. They also generate reports and presentations to communicate their findings and recommendations to stakeholders.
Skills: Market research analyst, Data analysis, Consumer behavior, Market trends, Competitor analysis, Statistical software.
Job industry: Marketing
Job industry: Marketing
How much does Market Research Analyst make?
Salary details
How much does Market Research Analyst make?Estimated Yearly Salary: 1,049,384 KES
Estimated Monthly Salary: 87,449 KES
Estimated Weekly Salary: 20,180 KES per week
Estimated Hourly Salary: 505 KES per hour
Values are pre-tax Last revision of data: 2025-01-04Comparing salary to last year:
Estimated Yearly Salary: 1,012,622 KESEstimated Monthly Salary: 84,385 KES
Estimated Weekly Salary: 19,474 KES per week
Estimated Hourly Salary: 487 KES per hour
Last revision of data: 2024-01-05Market Research Analyst estimated salary in USD
For easier comparison here is an estimated salary in USD:Estimated Yearly Salary: 6,611 USD
Estimated Monthly Salary: 551 USD
Estimated Weekly Salary: 127 USD per week
Estimated Hourly Salary: 3 USD per hour
Difference in salary year over year or average salary increase is approximately
4 %About these results
Data confidence is - relatively high Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Compare salary to other countries
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Country:
Salary comparison to National average
Kenya is a country located in East Africa. It has a diverse population of approximately 53 million people. The land area of Kenya is around 580,367 square kilometers, making it the 48th largest country in the world. It is bordered by Ethiopia to the north, Somalia to the northeast, Tanzania to the south, Uganda to the west, and South Sudan to the northwest.
Estimated national average yearly salary is 869,520 KES (6,000 USD). Value indicated is pre-tax. Below graph shows estimated Market Research Analyst job salary compared to average salary in Kenya.
Comparison shows that a person working as Market Research Analyst in Kenya earns on average:
1.21 times the average salary (or 121% of average salary).
Estimated national average yearly salary is 869,520 KES (6,000 USD). Value indicated is pre-tax. Below graph shows estimated Market Research Analyst job salary compared to average salary in Kenya.
Comparison shows that a person working as Market Research Analyst in Kenya earns on average:
1.21 times the average salary (or 121% of average salary).
Is Market Research Analyst a well paid job?
No / we do not have enough data to assess this.What is considered a high salary for Market Research Analyst?
High salary for Market Research Analyst would be somewhere between 1,154,322 KES and 1,521,607 KES. However this is an estimation based on Gaussian Distribution.How much can you save working as Market Research Analyst in Kenya?
Living in Kenya the approximate monthly expenses are: 240 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.Estimated Yearly Salary: 1,049,384 KES
Estimated Monthly Salary: 87,449 KES
Estimated Weekly Salary: 20,180 KES per week
Estimated Hourly Salary: 505 KES per hour
By working as Market Research Analyst a person can save up to 311 USD per month or 3,731 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in Kenya, see costs of living in Kenya.
Salary comparison to region and neighbouring coutries
Country's neighbours are: Ethiopia, Somalia, South Sudan, Tanzania, Uganda.. To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).Estimated Yearly Salary for Market Research Analyst
Ethiopia is 2,118 USD
Last revision of data: 2025-01-04Salary increase per years of experience
Based on data available the salary increase per years of experience is as following- 0 years (beginner) equals base salary
- 1 to 5 years of experience yields
+12% salary increase- 6 to 10 years of experience yields
+25% salary increase- 11 to 15 years of experience yields
+16% salary increase- 16 to 25 years of experience yields
+9% salary increase- more than 25 years of experience yields
+10% salary increaseTop 10 highest salaries in Kenya
(9,866,711 KES per year, pre-tax.)
2. Cardiologist
(8,249,858 KES per year, pre-tax.)
(7,939,285 KES per year, pre-tax.)
4. Neurosurgeon
(7,706,816 KES per year, pre-tax.)
(7,676,980 KES per year, pre-tax.)
(7,545,448 KES per year, pre-tax.)
(7,519,239 KES per year, pre-tax.)
8. Urologist
(7,514,557 KES per year, pre-tax.)
9. Oncologist
(7,503,914 KES per year, pre-tax.)
(7,503,863 KES per year, pre-tax.)
Data as of 2025Random salary:
National field manager (898,920 KES per year, pre-tax.)
Journalist broadcast (565,188 KES per year, pre-tax.)
Oil well driller (735,686 KES per year, pre-tax.)
National account representative (991,924 KES per year, pre-tax.)
Athletic trainer (805,958 KES per year, pre-tax.)
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All salary data on this website are for informational use exclusively. We compile data from numerous trusted databases, yet do not ensure complete accuracy. Before making career choices, visitors should consult external authoritative sources. Salaries fluctuate due to various influences, including economic conditions, job market trends, and geographic location. We disclaim any responsibility for errors in the salary estimates provided here. Your engagement with this website indicates acceptance of this policy.