Home > Salary > Kenya > Digital Marketing Director
A Digital Marketing Director is responsible for developing and implementing marketing strategies to promote a company's products or services online. They oversee all aspects of digital marketing, including website development, search engine optimization (SEO), social media marketing, email marketing, content creation, and online advertising campaigns. Their main goal is to drive traffic, increase brand awareness, and generate leads or sales through various digital channels.
The Digital Marketing Director analyzes market trends, identifies target audiences, and evaluates competitor strategies to create effective marketing plans. They collaborate with cross-functional teams, such as graphic designers, content writers, and developers, to ensure cohesive and engaging digital campaigns. They also track and measure the performance of marketing initiatives using analytics tools and adjust strategies accordingly.
Estimated Yearly Salary: 1,850,341 KES
Estimated Monthly Salary: 154,195 KES
Estimated Weekly Salary: 35,583 KES per week
Estimated Hourly Salary: 890 KES per hour
Values are pre-tax
Last revision of data: 2025-01-04
Estimated Monthly Salary: 148,968 KES
Estimated Weekly Salary: 34,377 KES per week
Estimated Hourly Salary: 859 KES per hour
Last revision of data: 2024-01-07
Estimated Yearly Salary: 11,718 USD
Estimated Monthly Salary: 977 USD
Estimated Weekly Salary: 225 USD per week
Estimated Hourly Salary: 6 USD per hour
Difference in salary year over year or average salary increase is approximately
4 %
Data confidence is - relatively high
Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Estimated Yearly Salary: 1,850,341 KES
Estimated Monthly Salary: 154,195 KES
Estimated Weekly Salary: 35,583 KES per week
Estimated Hourly Salary: 890 KES per hour
By working as Digital Marketing Director a person can save up to 737 USD per month or 8,838 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in Kenya, see costs of living in Kenya.
Estimated Yearly Salary for Digital Marketing Director
Last revision of data: 2025-01-04
Data as of 2025
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Digital Marketing Director salary in Kenya
Average Yearly Salary of Digital Marketing Director in Kenya is approximately 1,850,341 KES (11,718 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.
What does Digital Marketing Director do?
A Digital Marketing Director is responsible for developing and implementing marketing strategies to promote a company's products or services online. They oversee all aspects of digital marketing, including website development, search engine optimization (SEO), social media marketing, email marketing, content creation, and online advertising campaigns. Their main goal is to drive traffic, increase brand awareness, and generate leads or sales through various digital channels.
The Digital Marketing Director analyzes market trends, identifies target audiences, and evaluates competitor strategies to create effective marketing plans. They collaborate with cross-functional teams, such as graphic designers, content writers, and developers, to ensure cohesive and engaging digital campaigns. They also track and measure the performance of marketing initiatives using analytics tools and adjust strategies accordingly.
Skills: Digital Marketing, Online Advertising, SEO, Social Media Marketing, Content Creation, Analytics
Job industry: Advertising
Job industry: Advertising
How much does Digital Marketing Director make?
Salary details
How much does Digital Marketing Director make?Estimated Yearly Salary: 1,850,341 KES
Estimated Monthly Salary: 154,195 KES
Estimated Weekly Salary: 35,583 KES per week
Estimated Hourly Salary: 890 KES per hour
Values are pre-tax Last revision of data: 2025-01-04Comparing salary to last year:
Estimated Yearly Salary: 1,787,612 KESEstimated Monthly Salary: 148,968 KES
Estimated Weekly Salary: 34,377 KES per week
Estimated Hourly Salary: 859 KES per hour
Last revision of data: 2024-01-07Digital Marketing Director estimated salary in USD
For easier comparison here is an estimated salary in USD:Estimated Yearly Salary: 11,718 USD
Estimated Monthly Salary: 977 USD
Estimated Weekly Salary: 225 USD per week
Estimated Hourly Salary: 6 USD per hour
Difference in salary year over year or average salary increase is approximately
4 %About these results
Data confidence is - relatively high Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Compare salary to other countries
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Salary comparison to National average
Kenya is a country located in East Africa. It has a diverse population of approximately 53 million people. The land area of Kenya is around 580,367 square kilometers, making it the 48th largest country in the world. It is bordered by Ethiopia to the north, Somalia to the northeast, Tanzania to the south, Uganda to the west, and South Sudan to the northwest.
Estimated national average yearly salary is 869,520 KES (6,000 USD). Value indicated is pre-tax. Below graph shows estimated Digital Marketing Director job salary compared to average salary in Kenya.
Comparison shows that a person working as Digital Marketing Director in Kenya earns on average:
2.13 times the average salary (or 213% of average salary).
Estimated national average yearly salary is 869,520 KES (6,000 USD). Value indicated is pre-tax. Below graph shows estimated Digital Marketing Director job salary compared to average salary in Kenya.
Comparison shows that a person working as Digital Marketing Director in Kenya earns on average:
2.13 times the average salary (or 213% of average salary).
Is Digital Marketing Director a well paid job?
Yes, our data show that Digital Marketing Director is a very well paid job. With years and experience the salary might increase even further, resulting in higher satisfaction.What is considered a high salary for Digital Marketing Director?
High salary for Digital Marketing Director would be somewhere between 2,035,375 KES and 2,682,994 KES. However this is an estimation based on Gaussian Distribution.How much can you save working as Digital Marketing Director in Kenya?
Living in Kenya the approximate monthly expenses are: 240 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.Estimated Yearly Salary: 1,850,341 KES
Estimated Monthly Salary: 154,195 KES
Estimated Weekly Salary: 35,583 KES per week
Estimated Hourly Salary: 890 KES per hour
By working as Digital Marketing Director a person can save up to 737 USD per month or 8,838 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in Kenya, see costs of living in Kenya.
Salary comparison to region and neighbouring coutries
Country's neighbours are: Ethiopia, Somalia, South Sudan, Tanzania, Uganda.. To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).Estimated Yearly Salary for Digital Marketing Director
Ethiopia is 3,748 USD
Last revision of data: 2025-01-04Salary increase per years of experience
Based on data available the salary increase per years of experience is as following- 0 years (beginner) equals base salary
- 1 to 5 years of experience yields
+12% salary increase- 6 to 10 years of experience yields
+25% salary increase- 11 to 15 years of experience yields
+16% salary increase- 16 to 25 years of experience yields
+9% salary increase- more than 25 years of experience yields
+10% salary increaseTop 10 highest salaries in Kenya
(9,866,711 KES per year, pre-tax.)
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4. Neurosurgeon
(7,706,816 KES per year, pre-tax.)
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(7,545,448 KES per year, pre-tax.)
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8. Urologist
(7,514,557 KES per year, pre-tax.)
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(7,503,914 KES per year, pre-tax.)
(7,503,863 KES per year, pre-tax.)
Data as of 2025Random salary:
Sales operations coordinator (668,428 KES per year, pre-tax.)
Facilities mechanical engineer (1,199,938 KES per year, pre-tax.)
Factor (940,258 KES per year, pre-tax.)
Cae engineer (1,364,014 KES per year, pre-tax.)
Computer security specialist (1,270,952 KES per year, pre-tax.)
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