Home > Salary > Kenya > Database Marketing Manager
A Database Marketing Manager is responsible for overseeing and managing the organization's customer database. They analyze customer data, create targeted marketing campaigns, and develop strategies to improve customer engagement and retention. The role involves working closely with cross-functional teams such as marketing, sales, and IT to ensure the accuracy and integrity of the database. The Database Marketing Manager also collaborates with external vendors to implement data-driven marketing initiatives and measure campaign effectiveness. They are proficient in using database management tools and have a strong understanding of data analysis and segmentation techniques. This role requires excellent communication skills, as well as the ability to interpret data and translate it into actionable insights.
Estimated Yearly Salary: 1,566,156 KES
Estimated Monthly Salary: 130,513 KES
Estimated Weekly Salary: 30,118 KES per week
Estimated Hourly Salary: 753 KES per hour
Values are pre-tax
Last revision of data: 2025-01-04
Estimated Monthly Salary: 125,715 KES
Estimated Weekly Salary: 29,011 KES per week
Estimated Hourly Salary: 725 KES per hour
Last revision of data: 2024-01-03
Estimated Yearly Salary: 9,865 USD
Estimated Monthly Salary: 822 USD
Estimated Weekly Salary: 190 USD per week
Estimated Hourly Salary: 5 USD per hour
Difference in salary year over year or average salary increase is approximately
4 %
Data confidence is - relatively high
Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Estimated Yearly Salary: 1,566,156 KES
Estimated Monthly Salary: 130,513 KES
Estimated Weekly Salary: 30,118 KES per week
Estimated Hourly Salary: 753 KES per hour
By working as Database Marketing Manager a person can save up to 582 USD per month or 6,985 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in Kenya, see costs of living in Kenya.
Estimated Yearly Salary for Database Marketing Manager
Last revision of data: 2025-01-04
Data as of 2025
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Database Marketing Manager salary in Kenya
Average Yearly Salary of Database Marketing Manager in Kenya is approximately 1,566,156 KES (9,865 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.
What does Database Marketing Manager do?
A Database Marketing Manager is responsible for overseeing and managing the organization's customer database. They analyze customer data, create targeted marketing campaigns, and develop strategies to improve customer engagement and retention. The role involves working closely with cross-functional teams such as marketing, sales, and IT to ensure the accuracy and integrity of the database. The Database Marketing Manager also collaborates with external vendors to implement data-driven marketing initiatives and measure campaign effectiveness. They are proficient in using database management tools and have a strong understanding of data analysis and segmentation techniques. This role requires excellent communication skills, as well as the ability to interpret data and translate it into actionable insights.
Skills: Database Marketing, Customer Data Analysis, Campaign Management, Customer Engagement, Data-driven Marketing, Database Management
Job industry: Marketing
Job industry: Marketing
How much does Database Marketing Manager make?
Salary details
How much does Database Marketing Manager make?Estimated Yearly Salary: 1,566,156 KES
Estimated Monthly Salary: 130,513 KES
Estimated Weekly Salary: 30,118 KES per week
Estimated Hourly Salary: 753 KES per hour
Values are pre-tax Last revision of data: 2025-01-04Comparing salary to last year:
Estimated Yearly Salary: 1,508,584 KESEstimated Monthly Salary: 125,715 KES
Estimated Weekly Salary: 29,011 KES per week
Estimated Hourly Salary: 725 KES per hour
Last revision of data: 2024-01-03Database Marketing Manager estimated salary in USD
For easier comparison here is an estimated salary in USD:Estimated Yearly Salary: 9,865 USD
Estimated Monthly Salary: 822 USD
Estimated Weekly Salary: 190 USD per week
Estimated Hourly Salary: 5 USD per hour
Difference in salary year over year or average salary increase is approximately
4 %About these results
Data confidence is - relatively high Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Compare salary to other countries
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Salary comparison to National average
Kenya is a country located in East Africa. It has a diverse population of approximately 53 million people. The land area of Kenya is around 580,367 square kilometers, making it the 48th largest country in the world. It is bordered by Ethiopia to the north, Somalia to the northeast, Tanzania to the south, Uganda to the west, and South Sudan to the northwest.
Estimated national average yearly salary is 869,520 KES (6,000 USD). Value indicated is pre-tax. Below graph shows estimated Database Marketing Manager job salary compared to average salary in Kenya.
Comparison shows that a person working as Database Marketing Manager in Kenya earns on average:
1.8 times the average salary (or 180% of average salary).
Estimated national average yearly salary is 869,520 KES (6,000 USD). Value indicated is pre-tax. Below graph shows estimated Database Marketing Manager job salary compared to average salary in Kenya.
Comparison shows that a person working as Database Marketing Manager in Kenya earns on average:
1.8 times the average salary (or 180% of average salary).
Is Database Marketing Manager a well paid job?
Yes, our data shows that Database Marketing Manager is a well paid job. With years and experience the salary might increase even further, resulting in higher satisfaction.What is considered a high salary for Database Marketing Manager?
High salary for Database Marketing Manager would be somewhere between 1,722,772 KES and 2,270,926 KES. However this is an estimation based on Gaussian Distribution.How much can you save working as Database Marketing Manager in Kenya?
Living in Kenya the approximate monthly expenses are: 240 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.Estimated Yearly Salary: 1,566,156 KES
Estimated Monthly Salary: 130,513 KES
Estimated Weekly Salary: 30,118 KES per week
Estimated Hourly Salary: 753 KES per hour
By working as Database Marketing Manager a person can save up to 582 USD per month or 6,985 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in Kenya, see costs of living in Kenya.
Salary comparison to region and neighbouring coutries
Country's neighbours are: Ethiopia, Somalia, South Sudan, Tanzania, Uganda.. To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).Estimated Yearly Salary for Database Marketing Manager
Ethiopia is 3,157 USD
Last revision of data: 2025-01-04Salary increase per years of experience
Based on data available the salary increase per years of experience is as following- 0 years (beginner) equals base salary
- 1 to 5 years of experience yields
+12% salary increase- 6 to 10 years of experience yields
+25% salary increase- 11 to 15 years of experience yields
+16% salary increase- 16 to 25 years of experience yields
+9% salary increase- more than 25 years of experience yields
+10% salary increaseTop 10 highest salaries in Kenya
(9,866,711 KES per year, pre-tax.)
2. Cardiologist
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(7,939,285 KES per year, pre-tax.)
4. Neurosurgeon
(7,706,816 KES per year, pre-tax.)
(7,676,980 KES per year, pre-tax.)
(7,545,448 KES per year, pre-tax.)
(7,519,239 KES per year, pre-tax.)
8. Urologist
(7,514,557 KES per year, pre-tax.)
9. Oncologist
(7,503,914 KES per year, pre-tax.)
(7,503,863 KES per year, pre-tax.)
Data as of 2025Random salary:
Home health provider (340,964 KES per year, pre-tax.)
Dental receptionist (599,294 KES per year, pre-tax.)
Addiction counselor intern (391,837 KES per year, pre-tax.)
Airline pilot copilot or flight engineer (2,154,805 KES per year, pre-tax.)
College recruiter (714,526 KES per year, pre-tax.)
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