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Social Media Marketing Manager salary in Italy

Average Yearly Salary of Social Media Marketing Manager in Italy is approximately 42,098 EUR (42,148 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.

What does Social Media Marketing Manager do?

occupation personasA Social Media Marketing Manager is responsible for developing and implementing marketing strategies on various social media platforms to promote a company's products or services. They create engaging content, manage social media accounts, analyze data and insights, and collaborate with other teams to ensure effective online presence and brand awareness. The manager also monitors trends, identifies target audiences, and utilizes advertising campaigns to drive traffic and increase engagement.

Skills: Social Media Marketing, Digital Marketing, Social Media Management, Online Advertising, Brand Awareness, Content Creation
Job industry: Advertising


How much does Social Media Marketing Manager make?

Salary details
How much does Social Media Marketing Manager make?
Estimated Yearly Salary: 42,098 EUR
Estimated Monthly Salary: 3,508 EUR
Estimated Weekly Salary: 810 EUR per week
Estimated Hourly Salary: 20 EUR per hour
Values are pre-tax
Last revision of data: 2025-01-04

Comparing salary to last year:
Estimated Yearly Salary: 40,682 EUR
Estimated Monthly Salary: 3,390 EUR
Estimated Weekly Salary: 782 EUR per week
Estimated Hourly Salary: 20 EUR per hour
Last revision of data: 2024-01-05



Social Media Marketing Manager estimated salary in USD
For easier comparison here is an estimated salary in USD:
Estimated Yearly Salary: 42,148 USD
Estimated Monthly Salary: 3,512 USD
Estimated Weekly Salary: 811 USD per week
Estimated Hourly Salary: 20 USD per hour


Difference in salary year over year or average salary increase is approximately up arrow 3 %

About these results Data confidence is - relatively high
Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.

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Salary comparison to National average

Italy, a country located in Southern Europe, is known for its rich history, culture, and stunning landscapes. With a population of approximately 60 million people, it is the fourth most populous country in Europe. Italy covers an area of around 301,340 square kilometers, making it slightly larger than the state of Arizona in the United States.

Estimated national average yearly salary is 34,352 EUR (37,700 USD). Value indicated is pre-tax. Below graph shows estimated Social Media Marketing Manager job salary compared to average salary in Italy.
Comparison shows that a person working as Social Media Marketing Manager in Italy earns on average:
1.23 times the average salary (or 123% of average salary).

Is Social Media Marketing Manager a well paid job?

Yes, our data shows that Social Media Marketing Manager is a well paid job. With years and experience the salary might increase even further, resulting in higher satisfaction.

What is considered a high salary for Social Media Marketing Manager?

High salary for Social Media Marketing Manager would be somewhere between 46,308 EUR and 61,042 EUR. However this is an estimation based on Gaussian Distribution.

How much can you save working as Social Media Marketing Manager in Italy?

Living in Italy the approximate monthly expenses are: 1,508 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.

Estimated Yearly Salary: 42,098 EUR
Estimated Monthly Salary: 3,508 EUR
Estimated Weekly Salary: 810 EUR per week
Estimated Hourly Salary: 20 EUR per hour
By working as Social Media Marketing Manager a person can save up to 2,004 USD per month or 24,052 USD yearly. Values are pre-tax.

NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.

For more information regarding expenses in Italy, see costs of living in Italy.

Salary comparison to region and neighbouring coutries

Country's neighbours are: France, Switzerland, Austria, Slovenia.
To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).

Estimated Yearly Salary for Social Media Marketing Manager

France is 51,273 USDup arrow 22%
Details on Social Media Marketing Manager salary in France
Switzerland is 99,679 USDup arrow 136%
Details on Social Media Marketing Manager salary in Switzerland
Austria is 62,617 USDup arrow 49%
Details on Social Media Marketing Manager salary in Austria
Slovenia is 34,103 USDdown arrow 19%
Details on Social Media Marketing Manager salary in Slovenia
Last revision of data: 2025-01-04

Salary increase per years of experience

Based on data available the salary increase per years of experience is as following

    0 years (beginner) equals base salary
    1 to 5 years of experience yields up arrow+12% salary increase
    6 to 10 years of experience yields up arrow+25% salary increase
    11 to 15 years of experience yields up arrow+16% salary increase
    16 to 25 years of experience yields up arrow+9% salary increase
    more than 25 years of experience yields up arrow+10% salary increase
NOTE: Details based on limited set of data. Percentages may vary. The salary increase over years of experience can vary widely based on factors such as job industry, job role, location, company size, and individual performance. To gain even larger increase in salary one is advised to switch jobs and / or employer.

Top 10 highest salaries in Italy

(393,532 EUR per year, pre-tax.)
(326,941 EUR per year, pre-tax.)
(316,297 EUR per year, pre-tax.)
(306,986 EUR per year, pre-tax.)
(305,278 EUR per year, pre-tax.)
(299,865 EUR per year, pre-tax.)
(299,833 EUR per year, pre-tax.)
(299,544 EUR per year, pre-tax.)
(299,256 EUR per year, pre-tax.)
(298,192 EUR per year, pre-tax.)

Data as of 2025

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This website offers salary estimates for informational purposes only.
optisalary.com compiles salary information for educational purposes only. While we endeavor to deliver correct estimates, we do not ensure their absolute precision. Users are highly encouraged to check with other sources before making financial plans. Salary figures fluctuate based on several factors, such as location, job role, and individual qualifications. We do not offer any guarantees as to the validity of the provided data. Your access of this site acknowledges agreement of this notice.
This website offers salary insights for educational purposes only. While we gather data from multiple providers, we cannot guarantee absolute reliability. Users are advised to review external platforms before making major financial decisions. Salaries fluctuate due to numerous factors, such as experience, industry trends, and negotiation tactics. We cannot provide guarantee regarding the validity of the displayed salary data. Your continued access of this site indicates your acceptance of these conditions.