Home > Salary > Indonesia > Brand Specialist
A brand specialist is responsible for developing and maintaining a strong brand image for a company or organization. They work closely with marketing teams to create effective branding strategies that align with the company's goals and target audience. This involves conducting market research, analyzing consumer behavior, and identifying key brand messaging and positioning. Brand specialists also oversee the implementation of branding initiatives across various platforms, including digital and print media, advertising campaigns, and social media channels. They ensure consistency in brand messaging and visual identity, monitor brand performance, and make recommendations for improvement. Additionally, brand specialists collaborate with internal teams and external stakeholders to ensure brand guidelines are followed and brand integrity is maintained.
Estimated Yearly Salary: 189,543,388 IDR
Estimated Monthly Salary: 15,795,282 IDR
Estimated Weekly Salary: 3,645,065 IDR per week
Estimated Hourly Salary: 91,127 IDR per hour
Values are pre-tax
Last revision of data: 2025-01-04
Estimated Monthly Salary: 15,235,541 IDR
Estimated Weekly Salary: 3,515,894 IDR per week
Estimated Hourly Salary: 87,897 IDR per hour
Last revision of data: 2024-01-03
Estimated Yearly Salary: 11,419 USD
Estimated Monthly Salary: 952 USD
Estimated Weekly Salary: 220 USD per week
Estimated Hourly Salary: 5 USD per hour
Difference in salary year over year or average salary increase is approximately
4 %
Data confidence is - relatively high
Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Estimated Yearly Salary: 189,543,388 IDR
Estimated Monthly Salary: 15,795,282 IDR
Estimated Weekly Salary: 3,645,065 IDR per week
Estimated Hourly Salary: 91,127 IDR per hour
By working as Brand Specialist a person can save up to 528 USD per month or 6,341 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in Indonesia, see costs of living in Indonesia.
Estimated Yearly Salary for Brand Specialist
Last revision of data: 2025-01-04
Data as of 2025
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Brand Specialist salary in Indonesia
Average Yearly Salary of Brand Specialist in Indonesia is approximately 189,543,388 IDR (11,419 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.
What does Brand Specialist do?

Skills: brand management, marketing strategy, brand development, brand positioning, brand identity, market research
Job industry: Marketing
Job industry: Marketing
How much does Brand Specialist make?
Salary details
How much does Brand Specialist make?Estimated Yearly Salary: 189,543,388 IDR
Estimated Monthly Salary: 15,795,282 IDR
Estimated Weekly Salary: 3,645,065 IDR per week
Estimated Hourly Salary: 91,127 IDR per hour
Comparing salary to last year:
Estimated Yearly Salary: 182,826,494 IDREstimated Monthly Salary: 15,235,541 IDR
Estimated Weekly Salary: 3,515,894 IDR per week
Estimated Hourly Salary: 87,897 IDR per hour
Brand Specialist estimated salary in USD
For easier comparison here is an estimated salary in USD:Estimated Yearly Salary: 11,419 USD
Estimated Monthly Salary: 952 USD
Estimated Weekly Salary: 220 USD per week
Estimated Hourly Salary: 5 USD per hour
Difference in salary year over year or average salary increase is approximately
About these results
Data confidence is - relatively high Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Compare salary to other countries
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Country:
Salary comparison to National average
Indonesia, located in Southeast Asia, is the world's largest archipelago consisting of more than 17,000 islands. With a population of over 270 million people, it is the fourth most populous country globally. The nation spans approximately 1.9 million square kilometers, making it the 14th largest country by land area.
Estimated national average yearly salary is 160,287,000 IDR (10,580 USD). Value indicated is pre-tax. Below graph shows estimated Brand Specialist job salary compared to average salary in Indonesia.
Comparison shows that a person working as Brand Specialist in Indonesia earns on average:
1.18 times the average salary (or 118% of average salary).
Estimated national average yearly salary is 160,287,000 IDR (10,580 USD). Value indicated is pre-tax. Below graph shows estimated Brand Specialist job salary compared to average salary in Indonesia.
Comparison shows that a person working as Brand Specialist in Indonesia earns on average:
1.18 times the average salary (or 118% of average salary).
Is Brand Specialist a well paid job?
Yes, our data show that Brand Specialist is an averagely well paid job that still allows for some yearly savings. With years and experience the salary might increase even further, resulting in higher satisfaction.What is considered a high salary for Brand Specialist?
High salary for Brand Specialist would be somewhere between 208,497,727 IDR and 274,837,913 IDR. However this is an estimation based on Gaussian Distribution.How much can you save working as Brand Specialist in Indonesia?
Living in Indonesia the approximate monthly expenses are: 423 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.Estimated Yearly Salary: 189,543,388 IDR
Estimated Monthly Salary: 15,795,282 IDR
Estimated Weekly Salary: 3,645,065 IDR per week
Estimated Hourly Salary: 91,127 IDR per hour
By working as Brand Specialist a person can save up to 528 USD per month or 6,341 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in Indonesia, see costs of living in Indonesia.
Salary comparison to region and neighbouring coutries
Country's neighbours are: Malaysia, Papua New Guinea, East Timor. To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).Estimated Yearly Salary for Brand Specialist
Salary increase per years of experience
Based on data available the salary increase per years of experience is as following- 0 years (beginner) equals base salary
- 1 to 5 years of experience yields
- 6 to 10 years of experience yields
- 11 to 15 years of experience yields
- 16 to 25 years of experience yields
- more than 25 years of experience yields
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Random salary:
Buffer operator (76,179,082 IDR per year, pre-tax.)
Test quality assurance (qa), engineer (computer software) (248,179,564 IDR per year, pre-tax.)
Real estate financial analyst (201,867,136 IDR per year, pre-tax.)
Group sales manager (179,373,727 IDR per year, pre-tax.)
Dental technician (93,478,209 IDR per year, pre-tax.)
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