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Digital Marketing Specialist salary in India

Average Yearly Salary of Digital Marketing Specialist in India is approximately 2,383,697 INR (26,487 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.

What does Digital Marketing Specialist do?

occupation personasA digital marketing specialist is responsible for developing and implementing online marketing strategies to promote products or services. They analyze market trends, conduct competitor research, and identify target audiences to create effective digital campaigns. They utilize various channels such as social media, email marketing, SEO, content marketing, and paid advertising to drive brand awareness, generate leads, and increase customer engagement. Digital marketing specialists also monitor campaign performance, analyze data, and make data-driven decisions to optimize marketing efforts. They stay updated with the latest digital marketing trends and tools to ensure their strategies are innovative and effective.

Skills: digital marketing, online marketing, social media marketing, SEO, content marketing, data analysis
Job industry: Marketing


How much does Digital Marketing Specialist make?

Salary details
How much does Digital Marketing Specialist make?
Estimated Yearly Salary: 2,383,697 INR
Estimated Monthly Salary: 198,641 INR
Estimated Weekly Salary: 45,840 INR per week
Estimated Hourly Salary: 1,146 INR per hour
Values are pre-tax
Last revision of data: 2025-01-04

Comparing salary to last year:
Estimated Yearly Salary: 2,305,260 INR
Estimated Monthly Salary: 192,105 INR
Estimated Weekly Salary: 44,332 INR per week
Estimated Hourly Salary: 1,108 INR per hour
Last revision of data: 2024-01-03



Digital Marketing Specialist estimated salary in USD
For easier comparison here is an estimated salary in USD:
Estimated Yearly Salary: 26,487 USD
Estimated Monthly Salary: 2,207 USD
Estimated Weekly Salary: 509 USD per week
Estimated Hourly Salary: 13 USD per hour


Difference in salary year over year or average salary increase is approximately up arrow 3 %

About these results Data confidence is - relatively high
Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.

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Salary comparison to National average

India is a diverse and vibrant country located in South Asia. With a population of over 1.3 billion people, it is the second-most populous country in the world. The land area of India spans approximately 3.29 million square kilometers, making it the seventh-largest country by land area. It shares borders with several countries including Pakistan, China, Nepal, Bhutan, Bangladesh, and Myanmar.

Estimated national average yearly salary is 1,850,826 INR (22,380 USD). Value indicated is pre-tax. Below graph shows estimated Digital Marketing Specialist job salary compared to average salary in India.
Comparison shows that a person working as Digital Marketing Specialist in India earns on average:
1.29 times the average salary (or 129% of average salary).

Is Digital Marketing Specialist a well paid job?

Yes, our data shows that Digital Marketing Specialist is a well paid job. With years and experience the salary might increase even further, resulting in higher satisfaction.

What is considered a high salary for Digital Marketing Specialist?

High salary for Digital Marketing Specialist would be somewhere between 2,622,067 INR and 3,456,361 INR. However this is an estimation based on Gaussian Distribution.

How much can you save working as Digital Marketing Specialist in India?

Living in India the approximate monthly expenses are: 895 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.

Estimated Yearly Salary: 2,383,697 INR
Estimated Monthly Salary: 198,641 INR
Estimated Weekly Salary: 45,840 INR per week
Estimated Hourly Salary: 1,146 INR per hour
By working as Digital Marketing Specialist a person can save up to 1,312 USD per month or 15,745 USD yearly. Values are pre-tax.

NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.

For more information regarding expenses in India, see costs of living in India.

Salary comparison to region and neighbouring coutries

Country's neighbours are: Pakistan, China, Nepal, Bhutan, Bangladesh, Myanmar (Burma), Afghanistan.
To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).

Estimated Yearly Salary for Digital Marketing Specialist

Pakistan is 1,865 USDdown arrow 93%
Details on Digital Marketing Specialist salary in Pakistan
China is 15,229 USDdown arrow 43%
Details on Digital Marketing Specialist salary in China
Nepal is 8,662 USDdown arrow 67%
Details on Digital Marketing Specialist salary in Nepal
Bangladesh is 3,341 USDdown arrow 87%
Details on Digital Marketing Specialist salary in Bangladesh
Afghanistan is 7,089 USDdown arrow 73%
Details on Digital Marketing Specialist salary in Afghanistan
Last revision of data: 2025-01-04

Salary increase per years of experience

Based on data available the salary increase per years of experience is as following

    0 years (beginner) equals base salary
    1 to 5 years of experience yields up arrow+12% salary increase
    6 to 10 years of experience yields up arrow+25% salary increase
    11 to 15 years of experience yields up arrow+16% salary increase
    16 to 25 years of experience yields up arrow+9% salary increase
    more than 25 years of experience yields up arrow+10% salary increase
NOTE: Details based on limited set of data. Percentages may vary. The salary increase over years of experience can vary widely based on factors such as job industry, job role, location, company size, and individual performance. To gain even larger increase in salary one is advised to switch jobs and / or employer.

Top 10 highest salaries in India

(21,041,458 INR per year, pre-tax.)
(17,441,897 INR per year, pre-tax.)
(16,859,303 INR per year, pre-tax.)
(16,443,049 INR per year, pre-tax.)
(16,347,274 INR per year, pre-tax.)
(16,022,930 INR per year, pre-tax.)
(16,021,806 INR per year, pre-tax.)
(15,990,052 INR per year, pre-tax.)
(15,984,385 INR per year, pre-tax.)
(15,947,550 INR per year, pre-tax.)

Data as of 2025

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