Home > Salary > Ghana > Senior Research Analyst Marketing
A senior research analyst in marketing is responsible for conducting in-depth market research and analysis to support strategic decision-making and drive the success of marketing campaigns. They collect and analyze data on market trends, consumer behavior, competitor activities, and industry developments. By using various research methods and tools, they identify customer needs, preferences, and opportunities for growth. Senior research analysts also evaluate the effectiveness of marketing strategies and campaigns, providing recommendations for improvement. They play a crucial role in developing market insights, identifying target audiences, and optimizing marketing efforts to maximize ROI. Strong analytical skills, attention to detail, and proficiency in data analysis software are essential for this role.
Estimated Yearly Salary: 61,038 GHS
Estimated Monthly Salary: 5,087 GHS
Estimated Weekly Salary: 1,174 GHS per week
Estimated Hourly Salary: 29 GHS per hour
Values are pre-tax
Last revision of data: 2025-01-04
Estimated Monthly Salary: 4,921 GHS
Estimated Weekly Salary: 1,136 GHS per week
Estimated Hourly Salary: 28 GHS per hour
Last revision of data: 2024-01-03
Estimated Yearly Salary: 5,085 USD
Estimated Monthly Salary: 424 USD
Estimated Weekly Salary: 98 USD per week
Estimated Hourly Salary: 2 USD per hour
Difference in salary year over year or average salary increase is approximately
3 %
Data confidence is - relatively high
Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Estimated Yearly Salary: 61,038 GHS
Estimated Monthly Salary: 5,087 GHS
Estimated Weekly Salary: 1,174 GHS per week
Estimated Hourly Salary: 29 GHS per hour
By working as Senior Research Analyst Marketing a person can save up to 284 USD per month or 3,405 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in Ghana, see costs of living in Ghana.
Estimated Yearly Salary for Senior Research Analyst Marketing
Last revision of data: 2025-01-04
Data as of 2025
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Senior Research Analyst Marketing salary in Ghana
Average Yearly Salary of Senior Research Analyst Marketing in Ghana is approximately 61,038 GHS (5,085 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.
What does Senior Research Analyst Marketing do?

Skills: senior research analyst, marketing, market research, data analysis, strategic decision-making, market trends
Job industry: Marketing
Job industry: Marketing
How much does Senior Research Analyst Marketing make?
Salary details
How much does Senior Research Analyst Marketing make?Estimated Yearly Salary: 61,038 GHS
Estimated Monthly Salary: 5,087 GHS
Estimated Weekly Salary: 1,174 GHS per week
Estimated Hourly Salary: 29 GHS per hour
Comparing salary to last year:
Estimated Yearly Salary: 59,052 GHSEstimated Monthly Salary: 4,921 GHS
Estimated Weekly Salary: 1,136 GHS per week
Estimated Hourly Salary: 28 GHS per hour
Senior Research Analyst Marketing estimated salary in USD
For easier comparison here is an estimated salary in USD:Estimated Yearly Salary: 5,085 USD
Estimated Monthly Salary: 424 USD
Estimated Weekly Salary: 98 USD per week
Estimated Hourly Salary: 2 USD per hour
Difference in salary year over year or average salary increase is approximately
About these results
Data confidence is - relatively high Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Compare salary to other countries
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Country:
Salary comparison to National average
Ghana is a country located in West Africa. It has a population of approximately 31 million people and covers an area of about 238,535 square kilometers. The country is bordered by Cote d'Ivoire to the west, Burkina Faso to the north, Togo to the east, and the Atlantic Ocean to the south.
Estimated national average yearly salary is 39,200 GHS (3,500 USD). Value indicated is pre-tax. Below graph shows estimated Senior Research Analyst Marketing job salary compared to average salary in Ghana.
Comparison shows that a person working as Senior Research Analyst Marketing in Ghana earns on average:
1.56 times the average salary (or 156% of average salary).
Estimated national average yearly salary is 39,200 GHS (3,500 USD). Value indicated is pre-tax. Below graph shows estimated Senior Research Analyst Marketing job salary compared to average salary in Ghana.
Comparison shows that a person working as Senior Research Analyst Marketing in Ghana earns on average:
1.56 times the average salary (or 156% of average salary).
Is Senior Research Analyst Marketing a well paid job?
Yes, our data shows that Senior Research Analyst Marketing is a well paid job. With years and experience the salary might increase even further, resulting in higher satisfaction.What is considered a high salary for Senior Research Analyst Marketing?
High salary for Senior Research Analyst Marketing would be somewhere between 67,142 GHS and 88,505 GHS. However this is an estimation based on Gaussian Distribution.How much can you save working as Senior Research Analyst Marketing in Ghana?
Living in Ghana the approximate monthly expenses are: 140 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.Estimated Yearly Salary: 61,038 GHS
Estimated Monthly Salary: 5,087 GHS
Estimated Weekly Salary: 1,174 GHS per week
Estimated Hourly Salary: 29 GHS per hour
By working as Senior Research Analyst Marketing a person can save up to 284 USD per month or 3,405 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in Ghana, see costs of living in Ghana.
Salary comparison to region and neighbouring coutries
Country's neighbours are: Burkina Faso, Cote d'Ivoire (Ivory Coast), Togo.. To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).Estimated Yearly Salary for Senior Research Analyst Marketing
Salary increase per years of experience
Based on data available the salary increase per years of experience is as following- 0 years (beginner) equals base salary
- 1 to 5 years of experience yields
- 6 to 10 years of experience yields
- 11 to 15 years of experience yields
- 16 to 25 years of experience yields
- more than 25 years of experience yields
Top 10 highest salaries in Ghana
(439,471 GHS per year, pre-tax.)
2. Cardiologist
(363,775 GHS per year, pre-tax.)
(351,690 GHS per year, pre-tax.)
(342,308 GHS per year, pre-tax.)
5. Neurosurgeon
(342,198 GHS per year, pre-tax.)
(334,060 GHS per year, pre-tax.)
7. Urologist
(333,287 GHS per year, pre-tax.)
(333,209 GHS per year, pre-tax.)
(333,002 GHS per year, pre-tax.)
10. Oncologist
(332,700 GHS per year, pre-tax.)
Random salary:
Accounts administrator (31,584 GHS per year, pre-tax.)
Correctional counselor (37,906 GHS per year, pre-tax.)
Hospital scheduler (26,556 GHS per year, pre-tax.)
Talent acquisition coordinator (29,792 GHS per year, pre-tax.)
General clerk iii (26,556 GHS per year, pre-tax.)
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