Home > Salary > Ghana > Marketing Specialist
A marketing specialist is a professional responsible for developing and implementing marketing strategies to promote products, services, or brands. They conduct market research to identify target audiences, analyze consumer behavior, and evaluate competitors. With their expertise in market trends, they create effective marketing campaigns, including advertising, branding, and social media strategies. Marketing specialists also collaborate with various teams to coordinate promotional activities, manage budgets, and measure campaign performance using analytics tools. They stay updated with industry trends, consumer preferences, and emerging technologies to ensure the organization's marketing efforts remain competitive and relevant. Overall, their role is crucial in driving brand awareness, customer engagement, and ultimately, business growth.
Estimated Yearly Salary: 43,946 GHS
Estimated Monthly Salary: 3,662 GHS
Estimated Weekly Salary: 845 GHS per week
Estimated Hourly Salary: 21 GHS per hour
Values are pre-tax
Last revision of data: 2025-01-04
Estimated Monthly Salary: 3,548 GHS
Estimated Weekly Salary: 819 GHS per week
Estimated Hourly Salary: 20 GHS per hour
Last revision of data: 2024-01-03
Estimated Yearly Salary: 3,667 USD
Estimated Monthly Salary: 306 USD
Estimated Weekly Salary: 71 USD per week
Estimated Hourly Salary: 2 USD per hour
Difference in salary year over year or average salary increase is approximately
3 %
Data confidence is - relatively high
Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Estimated Yearly Salary: 43,946 GHS
Estimated Monthly Salary: 3,662 GHS
Estimated Weekly Salary: 845 GHS per week
Estimated Hourly Salary: 21 GHS per hour
By working as Marketing Specialist a person can save up to 166 USD per month or 1,987 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in Ghana, see costs of living in Ghana.
Estimated Yearly Salary for Marketing Specialist
Last revision of data: 2025-01-04
Data as of 2025
Random salary:
Sports lawyer (58,883 GHS per year, pre-tax.)
Logistics engineer (49,000 GHS per year, pre-tax.)
Vendor compliance specialist (42,336 GHS per year, pre-tax.)
Quality assurance (qa), associate (31,315 GHS per year, pre-tax.)
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Marketing Specialist salary in Ghana
Average Yearly Salary of Marketing Specialist in Ghana is approximately 43,946 GHS (3,667 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.
What does Marketing Specialist do?
A marketing specialist is a professional responsible for developing and implementing marketing strategies to promote products, services, or brands. They conduct market research to identify target audiences, analyze consumer behavior, and evaluate competitors. With their expertise in market trends, they create effective marketing campaigns, including advertising, branding, and social media strategies. Marketing specialists also collaborate with various teams to coordinate promotional activities, manage budgets, and measure campaign performance using analytics tools. They stay updated with industry trends, consumer preferences, and emerging technologies to ensure the organization's marketing efforts remain competitive and relevant. Overall, their role is crucial in driving brand awareness, customer engagement, and ultimately, business growth.
Skills: marketing specialist, marketing strategy, market research, advertising, branding, social media marketing
Job industry: Marketing
Job industry: Marketing
How much does Marketing Specialist make?
Salary details
How much does Marketing Specialist make?Estimated Yearly Salary: 43,946 GHS
Estimated Monthly Salary: 3,662 GHS
Estimated Weekly Salary: 845 GHS per week
Estimated Hourly Salary: 21 GHS per hour
Values are pre-tax Last revision of data: 2025-01-04Comparing salary to last year:
Estimated Yearly Salary: 42,576 GHSEstimated Monthly Salary: 3,548 GHS
Estimated Weekly Salary: 819 GHS per week
Estimated Hourly Salary: 20 GHS per hour
Last revision of data: 2024-01-03Marketing Specialist estimated salary in USD
For easier comparison here is an estimated salary in USD:Estimated Yearly Salary: 3,667 USD
Estimated Monthly Salary: 306 USD
Estimated Weekly Salary: 71 USD per week
Estimated Hourly Salary: 2 USD per hour
Difference in salary year over year or average salary increase is approximately
3 %About these results
Data confidence is - relatively high Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Compare salary to other countries
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Salary comparison to National average
Ghana is a country located in West Africa. It has a population of approximately 31 million people and covers an area of about 238,535 square kilometers. The country is bordered by Cote d'Ivoire to the west, Burkina Faso to the north, Togo to the east, and the Atlantic Ocean to the south.
Estimated national average yearly salary is 39,200 GHS (3,500 USD). Value indicated is pre-tax. Below graph shows estimated Marketing Specialist job salary compared to average salary in Ghana.
Comparison shows that a person working as Marketing Specialist in Ghana earns on average:
1.12 times the average salary (or 112% of average salary).
Estimated national average yearly salary is 39,200 GHS (3,500 USD). Value indicated is pre-tax. Below graph shows estimated Marketing Specialist job salary compared to average salary in Ghana.
Comparison shows that a person working as Marketing Specialist in Ghana earns on average:
1.12 times the average salary (or 112% of average salary).
Is Marketing Specialist a well paid job?
Yes, our data show that Marketing Specialist is an averagely well paid job that still allows for some yearly savings. With years and experience the salary might increase even further, resulting in higher satisfaction.What is considered a high salary for Marketing Specialist?
High salary for Marketing Specialist would be somewhere between 48,341 GHS and 63,722 GHS. However this is an estimation based on Gaussian Distribution.How much can you save working as Marketing Specialist in Ghana?
Living in Ghana the approximate monthly expenses are: 140 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.Estimated Yearly Salary: 43,946 GHS
Estimated Monthly Salary: 3,662 GHS
Estimated Weekly Salary: 845 GHS per week
Estimated Hourly Salary: 21 GHS per hour
By working as Marketing Specialist a person can save up to 166 USD per month or 1,987 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in Ghana, see costs of living in Ghana.
Salary comparison to region and neighbouring coutries
Country's neighbours are: Burkina Faso, Cote d'Ivoire (Ivory Coast), Togo.. To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).Estimated Yearly Salary for Marketing Specialist
Last revision of data: 2025-01-04Salary increase per years of experience
Based on data available the salary increase per years of experience is as following- 0 years (beginner) equals base salary
- 1 to 5 years of experience yields
+12% salary increase- 6 to 10 years of experience yields
+25% salary increase- 11 to 15 years of experience yields
+16% salary increase- 16 to 25 years of experience yields
+9% salary increase- more than 25 years of experience yields
+10% salary increaseTop 10 highest salaries in Ghana
(439,471 GHS per year, pre-tax.)
2. Cardiologist
(363,775 GHS per year, pre-tax.)
(351,690 GHS per year, pre-tax.)
(342,308 GHS per year, pre-tax.)
5. Neurosurgeon
(342,198 GHS per year, pre-tax.)
(334,060 GHS per year, pre-tax.)
7. Urologist
(333,287 GHS per year, pre-tax.)
(333,209 GHS per year, pre-tax.)
(333,002 GHS per year, pre-tax.)
10. Oncologist
(332,700 GHS per year, pre-tax.)
Data as of 2025Random salary:
Sports lawyer (58,883 GHS per year, pre-tax.)
Logistics engineer (49,000 GHS per year, pre-tax.)
Vendor compliance specialist (42,336 GHS per year, pre-tax.)
Quality assurance (qa), associate (31,315 GHS per year, pre-tax.)
Construction supervisor (48,216 GHS per year, pre-tax.)
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