Home > Salary > Ghana > Market Research Manager
A market research manager is responsible for overseeing the design, implementation, and analysis of market research studies. They play a crucial role in helping businesses make informed decisions by gathering and interpreting data on consumer behavior, market trends, and competitor analysis. Market research managers collaborate with cross-functional teams to identify research objectives, develop methodologies, and manage budgets. They also supervise the collection of data through surveys, focus groups, and other research methods, ensuring data quality and accuracy. Additionally, they analyze research findings, prepare reports, and present actionable insights to key stakeholders. Strong analytical skills, knowledge of statistical techniques, and proficiency in market research tools are essential for this role. Effective communication and presentation skills are also necessary to effectively convey research findings and recommendations.
Estimated Yearly Salary: 69,759 GHS
Estimated Monthly Salary: 5,813 GHS
Estimated Weekly Salary: 1,342 GHS per week
Estimated Hourly Salary: 34 GHS per hour
Values are pre-tax
Last revision of data: 2025-01-04
Estimated Monthly Salary: 5,608 GHS
Estimated Weekly Salary: 1,294 GHS per week
Estimated Hourly Salary: 32 GHS per hour
Last revision of data: 2024-01-03
Estimated Yearly Salary: 5,787 USD
Estimated Monthly Salary: 482 USD
Estimated Weekly Salary: 111 USD per week
Estimated Hourly Salary: 3 USD per hour
Difference in salary year over year or average salary increase is approximately
4 %
Data confidence is - relatively high
Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Estimated Yearly Salary: 69,759 GHS
Estimated Monthly Salary: 5,813 GHS
Estimated Weekly Salary: 1,342 GHS per week
Estimated Hourly Salary: 34 GHS per hour
By working as Market Research Manager a person can save up to 342 USD per month or 4,107 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in Ghana, see costs of living in Ghana.
Estimated Yearly Salary for Market Research Manager
Last revision of data: 2025-01-04
Data as of 2025
Random salary:
Community affairs manager (58,275 GHS per year, pre-tax.)
Fabrication foreman (32,928 GHS per year, pre-tax.)
Geographic information systems (gis), team leader (45,324 GHS per year, pre-tax.)
Information technology (it), supervisor (49,000 GHS per year, pre-tax.)
Lithographer operator (31,584 GHS per year, pre-tax.)
Market Research Manager salary in Ghana
Average Yearly Salary of Market Research Manager in Ghana is approximately 69,759 GHS (5,787 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.
What does Market Research Manager do?
A market research manager is responsible for overseeing the design, implementation, and analysis of market research studies. They play a crucial role in helping businesses make informed decisions by gathering and interpreting data on consumer behavior, market trends, and competitor analysis. Market research managers collaborate with cross-functional teams to identify research objectives, develop methodologies, and manage budgets. They also supervise the collection of data through surveys, focus groups, and other research methods, ensuring data quality and accuracy. Additionally, they analyze research findings, prepare reports, and present actionable insights to key stakeholders. Strong analytical skills, knowledge of statistical techniques, and proficiency in market research tools are essential for this role. Effective communication and presentation skills are also necessary to effectively convey research findings and recommendations.
Skills: Market Research Manager, Data Analysis, Consumer Behavior, Market Trends, Competitor Analysis, Research Methodologies
Job industry: Marketing
Job industry: Marketing
How much does Market Research Manager make?
Salary details
How much does Market Research Manager make?Estimated Yearly Salary: 69,759 GHS
Estimated Monthly Salary: 5,813 GHS
Estimated Weekly Salary: 1,342 GHS per week
Estimated Hourly Salary: 34 GHS per hour
Values are pre-tax Last revision of data: 2025-01-04Comparing salary to last year:
Estimated Yearly Salary: 67,296 GHSEstimated Monthly Salary: 5,608 GHS
Estimated Weekly Salary: 1,294 GHS per week
Estimated Hourly Salary: 32 GHS per hour
Last revision of data: 2024-01-03Market Research Manager estimated salary in USD
For easier comparison here is an estimated salary in USD:Estimated Yearly Salary: 5,787 USD
Estimated Monthly Salary: 482 USD
Estimated Weekly Salary: 111 USD per week
Estimated Hourly Salary: 3 USD per hour
Difference in salary year over year or average salary increase is approximately
4 %About these results
Data confidence is - relatively high Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Compare salary to other countries
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Country:
Salary comparison to National average
Ghana is a country located in West Africa. It has a population of approximately 31 million people and covers an area of about 238,535 square kilometers. The country is bordered by Cote d'Ivoire to the west, Burkina Faso to the north, Togo to the east, and the Atlantic Ocean to the south.
Estimated national average yearly salary is 39,200 GHS (3,500 USD). Value indicated is pre-tax. Below graph shows estimated Market Research Manager job salary compared to average salary in Ghana.
Comparison shows that a person working as Market Research Manager in Ghana earns on average:
1.78 times the average salary (or 178% of average salary).
Estimated national average yearly salary is 39,200 GHS (3,500 USD). Value indicated is pre-tax. Below graph shows estimated Market Research Manager job salary compared to average salary in Ghana.
Comparison shows that a person working as Market Research Manager in Ghana earns on average:
1.78 times the average salary (or 178% of average salary).
Is Market Research Manager a well paid job?
Yes, our data shows that Market Research Manager is a well paid job. With years and experience the salary might increase even further, resulting in higher satisfaction.What is considered a high salary for Market Research Manager?
High salary for Market Research Manager would be somewhere between 76,735 GHS and 101,151 GHS. However this is an estimation based on Gaussian Distribution.How much can you save working as Market Research Manager in Ghana?
Living in Ghana the approximate monthly expenses are: 140 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.Estimated Yearly Salary: 69,759 GHS
Estimated Monthly Salary: 5,813 GHS
Estimated Weekly Salary: 1,342 GHS per week
Estimated Hourly Salary: 34 GHS per hour
By working as Market Research Manager a person can save up to 342 USD per month or 4,107 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in Ghana, see costs of living in Ghana.
Salary comparison to region and neighbouring coutries
Country's neighbours are: Burkina Faso, Cote d'Ivoire (Ivory Coast), Togo.. To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).Estimated Yearly Salary for Market Research Manager
Last revision of data: 2025-01-04Salary increase per years of experience
Based on data available the salary increase per years of experience is as following- 0 years (beginner) equals base salary
- 1 to 5 years of experience yields
+12% salary increase- 6 to 10 years of experience yields
+25% salary increase- 11 to 15 years of experience yields
+16% salary increase- 16 to 25 years of experience yields
+9% salary increase- more than 25 years of experience yields
+10% salary increaseTop 10 highest salaries in Ghana
(439,471 GHS per year, pre-tax.)
2. Cardiologist
(363,775 GHS per year, pre-tax.)
(351,690 GHS per year, pre-tax.)
(342,308 GHS per year, pre-tax.)
5. Neurosurgeon
(342,198 GHS per year, pre-tax.)
(334,060 GHS per year, pre-tax.)
7. Urologist
(333,287 GHS per year, pre-tax.)
(333,209 GHS per year, pre-tax.)
(333,002 GHS per year, pre-tax.)
10. Oncologist
(332,700 GHS per year, pre-tax.)
Data as of 2025Random salary:
Community affairs manager (58,275 GHS per year, pre-tax.)
Fabrication foreman (32,928 GHS per year, pre-tax.)
Geographic information systems (gis), team leader (45,324 GHS per year, pre-tax.)
Information technology (it), supervisor (49,000 GHS per year, pre-tax.)
Lithographer operator (31,584 GHS per year, pre-tax.)
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