Home > Salary > Ghana > Demand Generation Director
A Demand Generation Director is responsible for developing and executing strategies to generate demand and drive revenue growth for a company. They work closely with marketing, sales, and product teams to identify target audiences, create compelling campaigns, and ensure effective lead generation and conversion. The role involves analyzing market trends, customer behavior, and competitor activities to develop innovative marketing initiatives. The Demand Generation Director oversees the implementation of various marketing channels such as digital advertising, content marketing, social media, email marketing, and events. They are also responsible for managing marketing budgets, measuring campaign effectiveness, and optimizing strategies to maximize ROI. This role requires strong analytical skills, strategic thinking, creativity, and a deep understanding of buyer personas and customer journey.
Estimated Yearly Salary: 109,190 GHS
Estimated Monthly Salary: 9,099 GHS
Estimated Weekly Salary: 2,100 GHS per week
Estimated Hourly Salary: 52 GHS per hour
Values are pre-tax
Last revision of data: 2025-01-04
Estimated Monthly Salary: 8,813 GHS
Estimated Weekly Salary: 2,034 GHS per week
Estimated Hourly Salary: 51 GHS per hour
Last revision of data: 2024-01-09
Estimated Yearly Salary: 9,086 USD
Estimated Monthly Salary: 757 USD
Estimated Weekly Salary: 175 USD per week
Estimated Hourly Salary: 4 USD per hour
Difference in salary year over year or average salary increase is approximately
3 %
Data confidence is - relatively high
Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Estimated Yearly Salary: 109,190 GHS
Estimated Monthly Salary: 9,099 GHS
Estimated Weekly Salary: 2,100 GHS per week
Estimated Hourly Salary: 52 GHS per hour
By working as Demand Generation Director a person can save up to 617 USD per month or 7,406 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in Ghana, see costs of living in Ghana.
Estimated Yearly Salary for Demand Generation Director
Last revision of data: 2025-01-04
Data as of 2025
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Demand Generation Director salary in Ghana
Average Yearly Salary of Demand Generation Director in Ghana is approximately 109,190 GHS (9,086 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.
What does Demand Generation Director do?
A Demand Generation Director is responsible for developing and executing strategies to generate demand and drive revenue growth for a company. They work closely with marketing, sales, and product teams to identify target audiences, create compelling campaigns, and ensure effective lead generation and conversion. The role involves analyzing market trends, customer behavior, and competitor activities to develop innovative marketing initiatives. The Demand Generation Director oversees the implementation of various marketing channels such as digital advertising, content marketing, social media, email marketing, and events. They are also responsible for managing marketing budgets, measuring campaign effectiveness, and optimizing strategies to maximize ROI. This role requires strong analytical skills, strategic thinking, creativity, and a deep understanding of buyer personas and customer journey.
Skills: Demand Generation, Marketing Strategy, Lead Generation, Revenue Growth, Campaign Management, Market Analysis
Job industry: Marketing
Job industry: Marketing
How much does Demand Generation Director make?
Salary details
How much does Demand Generation Director make?Estimated Yearly Salary: 109,190 GHS
Estimated Monthly Salary: 9,099 GHS
Estimated Weekly Salary: 2,100 GHS per week
Estimated Hourly Salary: 52 GHS per hour
Values are pre-tax Last revision of data: 2025-01-04Comparing salary to last year:
Estimated Yearly Salary: 105,756 GHSEstimated Monthly Salary: 8,813 GHS
Estimated Weekly Salary: 2,034 GHS per week
Estimated Hourly Salary: 51 GHS per hour
Last revision of data: 2024-01-09Demand Generation Director estimated salary in USD
For easier comparison here is an estimated salary in USD:Estimated Yearly Salary: 9,086 USD
Estimated Monthly Salary: 757 USD
Estimated Weekly Salary: 175 USD per week
Estimated Hourly Salary: 4 USD per hour
Difference in salary year over year or average salary increase is approximately
3 %About these results
Data confidence is - relatively high Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Compare salary to other countries
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Salary comparison to National average
Ghana is a country located in West Africa. It has a population of approximately 31 million people and covers an area of about 238,535 square kilometers. The country is bordered by Cote d'Ivoire to the west, Burkina Faso to the north, Togo to the east, and the Atlantic Ocean to the south.
Estimated national average yearly salary is 39,200 GHS (3,500 USD). Value indicated is pre-tax. Below graph shows estimated Demand Generation Director job salary compared to average salary in Ghana.
Comparison shows that a person working as Demand Generation Director in Ghana earns on average:
2.79 times the average salary (or 279% of average salary).
Estimated national average yearly salary is 39,200 GHS (3,500 USD). Value indicated is pre-tax. Below graph shows estimated Demand Generation Director job salary compared to average salary in Ghana.
Comparison shows that a person working as Demand Generation Director in Ghana earns on average:
2.79 times the average salary (or 279% of average salary).
Is Demand Generation Director a well paid job?
Yes, our data show that Demand Generation Director is a very well paid job. With years and experience the salary might increase even further, resulting in higher satisfaction.What is considered a high salary for Demand Generation Director?
High salary for Demand Generation Director would be somewhere between 120,109 GHS and 158,326 GHS. However this is an estimation based on Gaussian Distribution.How much can you save working as Demand Generation Director in Ghana?
Living in Ghana the approximate monthly expenses are: 140 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.Estimated Yearly Salary: 109,190 GHS
Estimated Monthly Salary: 9,099 GHS
Estimated Weekly Salary: 2,100 GHS per week
Estimated Hourly Salary: 52 GHS per hour
By working as Demand Generation Director a person can save up to 617 USD per month or 7,406 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in Ghana, see costs of living in Ghana.
Salary comparison to region and neighbouring coutries
Country's neighbours are: Burkina Faso, Cote d'Ivoire (Ivory Coast), Togo.. To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).Estimated Yearly Salary for Demand Generation Director
Last revision of data: 2025-01-04Salary increase per years of experience
Based on data available the salary increase per years of experience is as following- 0 years (beginner) equals base salary
- 1 to 5 years of experience yields
+12% salary increase- 6 to 10 years of experience yields
+25% salary increase- 11 to 15 years of experience yields
+16% salary increase- 16 to 25 years of experience yields
+9% salary increase- more than 25 years of experience yields
+10% salary increaseTop 10 highest salaries in Ghana
(439,471 GHS per year, pre-tax.)
2. Cardiologist
(363,775 GHS per year, pre-tax.)
(351,690 GHS per year, pre-tax.)
(342,308 GHS per year, pre-tax.)
5. Neurosurgeon
(342,198 GHS per year, pre-tax.)
(334,060 GHS per year, pre-tax.)
7. Urologist
(333,287 GHS per year, pre-tax.)
(333,209 GHS per year, pre-tax.)
(333,002 GHS per year, pre-tax.)
10. Oncologist
(332,700 GHS per year, pre-tax.)
Data as of 2025Random salary:
Counsel patent (139,632 GHS per year, pre-tax.)
Medical case management supervisor (73,248 GHS per year, pre-tax.)
Warehouse lead (24,304 GHS per year, pre-tax.)
General manager golf course (36,023 GHS per year, pre-tax.)
Genomics technician (45,061 GHS per year, pre-tax.)
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