Social Media Marketing Manager salary in Germany

Average Yearly Salary of Social Media Marketing Manager in Germany is approximately 59,645 EUR (59,653 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.

What does Social Media Marketing Manager do?

A Social Media Marketing Manager is responsible for developing and implementing marketing strategies on various social media platforms to promote a company's products or services. They create engaging content, manage social media accounts, analyze data and insights, and collaborate with other teams to ensure effective online presence and brand awareness. The manager also monitors trends, identifies target audiences, and utilizes advertising campaigns to drive traffic and increase engagement.

Skills: Social Media Marketing, Digital Marketing, Social Media Management, Online Advertising, Brand Awareness, Content Creation
Job industry: Advertising

How much does Social Media Marketing Manager make?

Difference in salary year over year or average salary increase is approximately 4 %


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Salary comparison to National average

Is Social Media Marketing Manager a well paid job?

Yes, our data shows that Social Media Marketing Manager is a well paid job. With years and experience the salary might increase even further, resulting in higher satisfaction.

What is considered a high salary for Social Media Marketing Manager?

High salary for Social Media Marketing Manager would be somewhere between 65,610 EUR and 86,485 EUR. However this is an estimation based on Gaussian Distribution.

How much can you save working as Social Media Marketing Manager in Germany?

Living in Germany the approximate monthly expenses are: 2,136 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.

Estimated Yearly Salary: 59,645 EUR
Estimated Monthly Salary: 4,970 EUR
Estimated Weekly Salary: 1,147 EUR per week
Estimated Hourly Salary: 29 EUR per hour
By working as Social Media Marketing Manager a person can save up to 2,835 USD per month or 34,026 USD yearly. Values are pre-tax.

NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.

For more information regarding expenses in Germany, see costs of living in Germany.

Salary comparison to region and neighbouring coutries

Country's neighbours are: Austria, Belgium, Czech Republic, Denmark, France, Luxembourg, Netherlands, Poland, Switzerland.
To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).

Estimated Yearly Salary for Social Media Marketing Manager

Last revision of data: 2025-01-04

Salary increase per years of experience

Based on data available the salary increase per years of experience is as following

0 years (beginner) equals base salary

1 to 5 years of experience yields +12% salary increase

6 to 10 years of experience yields +25% salary increase

11 to 15 years of experience yields +16% salary increase

16 to 25 years of experience yields +9% salary increase

more than 25 years of experience yields +10% salary increase

NOTE: Details based on limited set of data. Percentages may vary. The salary increase over years of experience can vary widely based on factors such as job industry, job role, location, company size, and individual performance. To gain even larger increase in salary one is advised to switch jobs and / or employer.

Top 10 highest salaries in Germany

Data as of 2025

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