Home > Salary > China > Marketing Research Director
A Marketing Research Director is responsible for overseeing and managing the market research activities within an organization. They lead a team of researchers to gather, analyze, and interpret data to provide insights that drive marketing strategies and decision-making. The director ensures that research projects are conducted effectively and efficiently, utilizing various methodologies such as surveys, focus groups, and data analysis. They collaborate with cross-functional teams to identify market trends, consumer preferences, and competitive intelligence to develop effective marketing campaigns and product strategies. The director also plays a crucial role in identifying new market opportunities and assessing the potential risks associated with them. They stay updated with industry trends and emerging technologies to enhance research methodologies and tools. Overall, the Marketing Research Director plays a pivotal role in guiding marketing efforts by providing valuable insights based on comprehensive market research.
Estimated Yearly Salary: 241,839 CNY
Estimated Monthly Salary: 20,153 CNY
Estimated Weekly Salary: 4,651 CNY per week
Estimated Hourly Salary: 116 CNY per hour
Values are pre-tax
Last revision of data: 2025-01-04
Estimated Monthly Salary: 19,516 CNY
Estimated Weekly Salary: 4,504 CNY per week
Estimated Hourly Salary: 113 CNY per hour
Last revision of data: 2024-01-03
Estimated Yearly Salary: 30,388 USD
Estimated Monthly Salary: 2,532 USD
Estimated Weekly Salary: 584 USD per week
Estimated Hourly Salary: 15 USD per hour
Difference in salary year over year or average salary increase is approximately
3 %
Data confidence is - relatively high
Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
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Estimated Yearly Salary: 241,839 CNY
Estimated Monthly Salary: 20,153 CNY
Estimated Weekly Salary: 4,651 CNY per week
Estimated Hourly Salary: 116 CNY per hour
By working as Marketing Research Director a person can save up to 2,018 USD per month or 24,220 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in China, see costs of living in China.
Estimated Yearly Salary for Marketing Research Director
Last revision of data: 2025-01-04
Data as of 2025
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Marketing Research Director salary in China
Average Yearly Salary of Marketing Research Director in China is approximately 241,839 CNY (30,388 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.
What does Marketing Research Director do?

Skills: Marketing Research, Market Analysis, Data Interpretation, Consumer Insights, Competitive Intelligence, Market Trends
Job industry: Marketing
Job industry: Marketing
How much does Marketing Research Director make?
Salary details
How much does Marketing Research Director make?Estimated Yearly Salary: 241,839 CNY
Estimated Monthly Salary: 20,153 CNY
Estimated Weekly Salary: 4,651 CNY per week
Estimated Hourly Salary: 116 CNY per hour
Comparing salary to last year:
Estimated Yearly Salary: 234,192 CNYEstimated Monthly Salary: 19,516 CNY
Estimated Weekly Salary: 4,504 CNY per week
Estimated Hourly Salary: 113 CNY per hour
Marketing Research Director estimated salary in USD
For easier comparison here is an estimated salary in USD:Estimated Yearly Salary: 30,388 USD
Estimated Monthly Salary: 2,532 USD
Estimated Weekly Salary: 584 USD per week
Estimated Hourly Salary: 15 USD per hour
Difference in salary year over year or average salary increase is approximately
About these results
Data confidence is - relatively high Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Compare salary to other countries
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Salary comparison to National average
China is a vast country located in East Asia. It has the largest population in the world, with over 1.4 billion people. The country covers an expansive area of approximately 9.6 million square kilometers. China shares borders with 14 countries and has diverse geographical features, including mountains, plateaus, and plains.
Estimated national average yearly salary is 92,134 CNY (12,850 USD). Value indicated is pre-tax. Below graph shows estimated Marketing Research Director job salary compared to average salary in China.
Comparison shows that a person working as Marketing Research Director in China earns on average:
2.62 times the average salary (or 262% of average salary).
Estimated national average yearly salary is 92,134 CNY (12,850 USD). Value indicated is pre-tax. Below graph shows estimated Marketing Research Director job salary compared to average salary in China.
Comparison shows that a person working as Marketing Research Director in China earns on average:
2.62 times the average salary (or 262% of average salary).
Is Marketing Research Director a well paid job?
Yes, our data show that Marketing Research Director is a very well paid job. With years and experience the salary might increase even further, resulting in higher satisfaction.What is considered a high salary for Marketing Research Director?
High salary for Marketing Research Director would be somewhere between 266,023 CNY and 350,667 CNY. However this is an estimation based on Gaussian Distribution.How much can you save working as Marketing Research Director in China?
Living in China the approximate monthly expenses are: 514 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.Estimated Yearly Salary: 241,839 CNY
Estimated Monthly Salary: 20,153 CNY
Estimated Weekly Salary: 4,651 CNY per week
Estimated Hourly Salary: 116 CNY per hour
By working as Marketing Research Director a person can save up to 2,018 USD per month or 24,220 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in China, see costs of living in China.
Salary comparison to region and neighbouring coutries
Country's neighbours are: Russia, Mongolia, Kazakhstan, Kyrgyzstan, Tajikistan, Afghanistan, Pakistan, India, Nepal, Bhutan, Myanmar (Burma), Laos, Vietnam, North Korea. To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).Estimated Yearly Salary for Marketing Research Director
Salary increase per years of experience
Based on data available the salary increase per years of experience is as following- 0 years (beginner) equals base salary
- 1 to 5 years of experience yields
- 6 to 10 years of experience yields
- 11 to 15 years of experience yields
- 16 to 25 years of experience yields
- more than 25 years of experience yields
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Random salary:
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