Home > Salary > China > Brand Specialist
A brand specialist is responsible for developing and maintaining a strong brand image for a company or organization. They work closely with marketing teams to create effective branding strategies that align with the company's goals and target audience. This involves conducting market research, analyzing consumer behavior, and identifying key brand messaging and positioning. Brand specialists also oversee the implementation of branding initiatives across various platforms, including digital and print media, advertising campaigns, and social media channels. They ensure consistency in brand messaging and visual identity, monitor brand performance, and make recommendations for improvement. Additionally, brand specialists collaborate with internal teams and external stakeholders to ensure brand guidelines are followed and brand integrity is maintained.
Estimated Yearly Salary: 111,135 CNY
Estimated Monthly Salary: 9,261 CNY
Estimated Weekly Salary: 2,137 CNY per week
Estimated Hourly Salary: 53 CNY per hour
Values are pre-tax
Last revision of data: 2025-01-04
Estimated Monthly Salary: 8,964 CNY
Estimated Weekly Salary: 2,069 CNY per week
Estimated Hourly Salary: 52 CNY per hour
Last revision of data: 2024-01-08
Estimated Yearly Salary: 13,963 USD
Estimated Monthly Salary: 1,164 USD
Estimated Weekly Salary: 269 USD per week
Estimated Hourly Salary: 7 USD per hour
Difference in salary year over year or average salary increase is approximately
3 %
Data confidence is - relatively high
Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
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Estimated Yearly Salary: 111,135 CNY
Estimated Monthly Salary: 9,261 CNY
Estimated Weekly Salary: 2,137 CNY per week
Estimated Hourly Salary: 53 CNY per hour
By working as Brand Specialist a person can save up to 650 USD per month or 7,795 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in China, see costs of living in China.
Estimated Yearly Salary for Brand Specialist
Last revision of data: 2025-01-04
Data as of 2025
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Brand Specialist salary in China
Average Yearly Salary of Brand Specialist in China is approximately 111,135 CNY (13,963 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.
What does Brand Specialist do?

Skills: brand management, marketing strategy, brand development, brand positioning, brand identity, market research
Job industry: Marketing
Job industry: Marketing
How much does Brand Specialist make?
Salary details
How much does Brand Specialist make?Estimated Yearly Salary: 111,135 CNY
Estimated Monthly Salary: 9,261 CNY
Estimated Weekly Salary: 2,137 CNY per week
Estimated Hourly Salary: 53 CNY per hour
Comparing salary to last year:
Estimated Yearly Salary: 107,568 CNYEstimated Monthly Salary: 8,964 CNY
Estimated Weekly Salary: 2,069 CNY per week
Estimated Hourly Salary: 52 CNY per hour
Brand Specialist estimated salary in USD
For easier comparison here is an estimated salary in USD:Estimated Yearly Salary: 13,963 USD
Estimated Monthly Salary: 1,164 USD
Estimated Weekly Salary: 269 USD per week
Estimated Hourly Salary: 7 USD per hour
Difference in salary year over year or average salary increase is approximately
About these results
Data confidence is - relatively high Data fetched from dabase: 14 submissions.
Results are anonymized. Amounts indicated are pre-tax, meaning no deductionts yet have been made to the basic salary. Salaries where there are less than 3 entries are not displayed.
Want to check how your salary compares? Submit your own salary here
Compare salary to other countries
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Country:
Salary comparison to National average
China is a vast country located in East Asia. It has the largest population in the world, with over 1.4 billion people. The country covers an expansive area of approximately 9.6 million square kilometers. China shares borders with 14 countries and has diverse geographical features, including mountains, plateaus, and plains.
Estimated national average yearly salary is 92,134 CNY (12,850 USD). Value indicated is pre-tax. Below graph shows estimated Brand Specialist job salary compared to average salary in China.
Comparison shows that a person working as Brand Specialist in China earns on average:
1.21 times the average salary (or 121% of average salary).
Estimated national average yearly salary is 92,134 CNY (12,850 USD). Value indicated is pre-tax. Below graph shows estimated Brand Specialist job salary compared to average salary in China.
Comparison shows that a person working as Brand Specialist in China earns on average:
1.21 times the average salary (or 121% of average salary).
Is Brand Specialist a well paid job?
No / we do not have enough data to assess this.What is considered a high salary for Brand Specialist?
High salary for Brand Specialist would be somewhere between 122,249 CNY and 161,146 CNY. However this is an estimation based on Gaussian Distribution.How much can you save working as Brand Specialist in China?
Living in China the approximate monthly expenses are: 514 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.Estimated Yearly Salary: 111,135 CNY
Estimated Monthly Salary: 9,261 CNY
Estimated Weekly Salary: 2,137 CNY per week
Estimated Hourly Salary: 53 CNY per hour
By working as Brand Specialist a person can save up to 650 USD per month or 7,795 USD yearly. Values are pre-tax.
NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.
For more information regarding expenses in China, see costs of living in China.
Salary comparison to region and neighbouring coutries
Country's neighbours are: Russia, Mongolia, Kazakhstan, Kyrgyzstan, Tajikistan, Afghanistan, Pakistan, India, Nepal, Bhutan, Myanmar (Burma), Laos, Vietnam, North Korea. To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).Estimated Yearly Salary for Brand Specialist
Salary increase per years of experience
Based on data available the salary increase per years of experience is as following- 0 years (beginner) equals base salary
- 1 to 5 years of experience yields
- 6 to 10 years of experience yields
- 11 to 15 years of experience yields
- 16 to 25 years of experience yields
- more than 25 years of experience yields
Top 10 highest salaries in China
(1,075,420 CNY per year, pre-tax.)
2. Cardiologist
(893,602 CNY per year, pre-tax.)
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4. Neurosurgeon
(835,990 CNY per year, pre-tax.)
(833,048 CNY per year, pre-tax.)
6. Urologist
(818,021 CNY per year, pre-tax.)
(817,649 CNY per year, pre-tax.)
(817,013 CNY per year, pre-tax.)
(813,232 CNY per year, pre-tax.)
10. Oncologist
(812,783 CNY per year, pre-tax.)
Random salary:
Regional account manager (96,881 CNY per year, pre-tax.)
Civil engineer bridge (111,479 CNY per year, pre-tax.)
Head brewer (82,920 CNY per year, pre-tax.)
Set up machine shop operator (87,962 CNY per year, pre-tax.)
Office coordinator ii (53,438 CNY per year, pre-tax.)
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