Market Development Representative salary in Canada

Average Yearly Salary of Market Development Representative in Canada is approximately 49,149 CAD (48,994 USD). Data is for 2025 and indicates a pre-tax value. The salary itself depends on multiple factors such as seniority, job performance, certifications, experience or any other bonuses. The value indicated is an average amount based on records we have in database. Real values may vary. The data is for orientational purposes.

What does Market Development Representative do?

A Market Development Representative (MDR) is responsible for identifying and qualifying potential customers for a company's products or services. They play a crucial role in the sales process by researching and prospecting leads, conducting outreach campaigns, and setting up meetings or demos with qualified prospects. MDRs work closely with the marketing and sales teams to develop strategies that generate new business opportunities and expand market reach. They also gather feedback from customers and prospects to help refine sales and marketing strategies.

Skills: Market Development, Sales Prospecting, Lead Generation, Customer Outreach, Sales Support, Business Development
Job industry: Sales

How much does Market Development Representative make?

Difference in salary year over year or average salary increase is approximately 4 %


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Salary comparison to National average

Is Market Development Representative a well paid job?

No, our data shows that Market Development Representative is typically not a well-paid job. The salary varies based on experience. Meaning that even though Market Development Representative might be a low paying job, with experience the salary might increase to satisfactory levels.

What is considered a high salary for Market Development Representative?

High salary for Market Development Representative would be somewhere between 54,064 CAD and 71,266 CAD. However this is an estimation based on Gaussian Distribution.

How much can you save working as Market Development Representative in Canada?

Living in Canada the approximate monthly expenses are: 2,118 USD. This amount covers basic needs such as food, housing, clothing, healthcare and education costs for a single person. No luxury expenses such as traveling, leisure, hobbies are included in the estimation.

Estimated Yearly Salary: 49,149 CAD
Estimated Monthly Salary: 4,096 CAD
Estimated Weekly Salary: 945 CAD per week
Estimated Hourly Salary: 24 CAD per hour
By working as Market Development Representative a person can save up to 1,964 USD per month or 23,573 USD yearly. Values are pre-tax.

NOTE: These values are estimates and are averaged for the whole country. Furthermore the value is likely exaggerated as no other expenses are taken into account in the projection. Unessential expenses are very subjective and are difficult to assess. Most likely the previously estimated number is significantly lower for majority of people. Expenses in different cities across the country may vary. Above values accuracy is low and is based on limited set of data obtained.

For more information regarding expenses in Canada, see costs of living in Canada.

Salary comparison to region and neighbouring coutries

Country's neighbours are: United States of America.
To make it easier for comparison a conversion from local currency to USD has been made (conversion rates may vary).

Estimated Yearly Salary for Market Development Representative

Last revision of data: 2025-01-04

Salary increase per years of experience

Based on data available the salary increase per years of experience is as following

0 years (beginner) equals base salary

1 to 5 years of experience yields +12% salary increase

6 to 10 years of experience yields +25% salary increase

11 to 15 years of experience yields +16% salary increase

16 to 25 years of experience yields +9% salary increase

more than 25 years of experience yields +10% salary increase

NOTE: Details based on limited set of data. Percentages may vary. The salary increase over years of experience can vary widely based on factors such as job industry, job role, location, company size, and individual performance. To gain even larger increase in salary one is advised to switch jobs and / or employer.

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Data as of 2025

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